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Case Study: Competitive Advantage in the Enterprise Performance

Review the article: Daniela, P. A. (2014). Competitive advantage in the enterprise performance. Annals of the University of Oradea, Economic Science Series, 23(1), 524-531.

Directions for obtaining the file: Access the Grantham University library by clicking on the Resources tab from the main page in GLife or from the Library Resource Center under My Organizations in Blackboard. You will then click on the EBSCOHost icon. Once you have accessed the database, simply copy and paste the title of the article and press enter to search and you should now have the file accessible to review.

Through research from sources provided in the course and from academic and scholarly resources outside of the course, evaluate and discuss the following elements:

1. Analyze two competitive advantage management strategies that are effective in creating an organizational advantage through elevating enterprise performance

2. Determine strategies that will create effective leadership for an organization to gain and maintain a competitive advantage.

3. Apply competitive advantage management strategies that will strengthen internal and external organizational relationships and create organizational growth to your organization (or a former one).

The paper should contain the following APA formatted elements:

1. Title Page.

2. Abstract.

3. Body of the essay (Your researched response).

4. Conclusion.

5. References Section.

The requirements below must be met for your paper to be accepted and graded:

1. Write a response between 750 – 1000 words for the body of the essay (The title page, abstract, conclusion and References section are not counted toward the word requirement.) (approximately 4-6 pages) using Microsoft Word in APA style.

2. Address all three elements fully.

3. Use font size 12 and 1” margins.

4. Use at least three references from outside the course material (You may use the academic resources included in the Week 8 Bibliography.) one reference must be from EBSCOhost. The course textbook and lectures can be used, but are not counted toward the five reference requirement.

5. References must come from sources such as, academic and scholarly journals and essays found in EBSCOhost, CNN, online newspapers such as, The Wall Street Journal, government websites, etc. Sources such as, Wikis, Yahoo Answers, eHow, blogs, etc. are not acceptable for academic writing.

6. Cite all reference material (data, dates, graphs, quotes, paraphrased words, values, etc.) in the paper and list on a reference page in APA style. Provide citations everywhere information from the sources is used for foundational support and for validation of opinions.

7. Use the third person narrative and avoid the use of the first and second person narrative and terms such as; I, me, myself, you, your, yourself, we or us (or related form such as let’s (let us) or we’ll, we’ve (we will / we have) among others). This will prevent the author or other parties from becoming the subject matter and will maintain the focus of the paper on the central theme and subject matter found in the elements.

8. Be informational and avoid being conversational.