Hard rock mission statement

Correctly produced APA parenthetical citations and reference list. You must have a minimum of three external research sources, in addition to the Robbins and Coulter text.

Spelling, grammar, organization

You need to write a minimum of one paragraph for each sub-section of the outline. You must use this document to organize your paper.

You do need to use all the numbering system, lettering, and headers/sub-headers from the outline to organize the entire paper. Copy and paste the framework, then write your content in paragraph form in each section, citing your sources.

Section 1

Write a brief company history, including a mission statement.

Describe a strategic direction that the company is pursuing.

Explain how the organization's mission statement reflects their strategic direction

Section 2

Thoroughly research and analyze two opportunities and two threats that this organization is facing. Each of these opportunities and threats must come from a force or forces occurring within a dimension or dimensions of the general environment within the organization's external environment (Keep in mind an opportunity or threat can stem from more than one dimension within the general environment.). Be sure to include in your discussion the relevant dimensions of the general environment from which each of these forces is derived that are creating the specific opportunity or threat for the organization.

Section 3

Prepare the SWOT Chart

Thoroughly explain at least two major strengths and two major weaknesses (review Chapter 9) of the organization culture.

For each strength, discuss why this strength can be considered a distinctive competence for the organization

Include in your analysis an explanation of how each of the opportunities and threats will likely impact the company and why. Include other companies/industries on which this may also have an effect. You should have a minimum of a full paragraph for each discussion of each opportunity and threat.

You should have a minimum of a full paragraph for each discussion of each strength and weakness.