I’m trying to study for my Marketing course and I need some help to understand this question.
Please read the article that provided to you on PDF file then answer to these 5 questions
Analysis:
1.How has Natureview succeeded in the natural foods channel?
2.What are the two primary types of growth strategies under consideration by nature view?
3.How do the three options compare financially in terms of yearly revenue, gross margin, required investment, and profit potential?
4.What are the strategic advantages and risk of each option?
Recommendations:
5.What action plan should the company pursue? (mention changes in the current marketing mix, sales, brand and channel partner arrangements)
Should be a maximum of 2 pages single spaced 12 pt. font
No need to summarize the case before responding to the questions
No need Resources
No Plagiarism
This work should be done on a word file .
attached