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ISBN-13: 978-0-13-413042-2 ISBN-10: 0-13-413042-1


9 780134 130422


9 0 0 0 0


OPER ATIONS MANAGEMENT Sustainability and Supply Chain Management


TWELFTH EDITION


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M E


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TWELFTH EDITION


JAY HEIZER | BARRY RENDER | CHUCK MUNSON


HEIZER RENDER MUNSON


www.pearsonhighered.com


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O P E R A T I O N S MANAGEMENT Sustainability and Supply Chain Management


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T W E L F T H E D I T I O N


O P E R A T I O N S MANAGEMENT Sustainability and Supply Chain Management


HEIZER J A Y


RENDER B A R R Y


Jesse H. Jones Professor of Business Administration Texas Lutheran University


Charles Harwood Professor of Operations Management Graduate School of Business Rollins College


Boston Columbus Indianapolis New York San Francisco Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto


Delhi Mexico City Sao Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo


C H U C K


MUNSON Professor of Operations Management Carson College of Business Washington State University


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Library of Congress Cataloging-in-Publication Data


Heizer, Jay. [Production and operations management] Operations management; sustainability and supply chain management / Jay Heizer, Jesse H. Jones Professor of Business Administration, Texas Lutheran University, Barry Render, Charles Harwood Professor of Operations Management, Crummer Graduate School of Business, Rollins College, Chuck Munson, Professor of Operations Management, Carson College of Business, Washington State University. -- Twelfth edition. pages cm Original edition published under the Title: Production and operations management. Includes bibliographical references and index. ISBN 978-0-13-413042-2 -- ISBN 0-13-413042-1 1. Production management. I. Render, Barry. II. Munson, Chuck. III. Title. TS155.H3725 2015 658.5--dc23 2015036857


10 9 8 7 6 5 4 3 2 1


ISBN 10: 0-13-413042-1


ISBN 13: 978-0-13-413042-2


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http://www.pearsoned.com/permissions/

To Karen Heizer Herrmann, all a sister could ever be


To Donna, Charlie, and Jesse


J.H.


B.R.


To Kim, Christopher, and Mark Munson for their unwavering support, and to Bentonville High School teachers Velma Reed and Cheryl Gregory,


who instilled in me the importance of detail and a love of learning C.M.


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ABOUT THE A U T H O R S


JAY HEIZER


BARRY RENDER


Professor Emeritus, the Jesse H. Jones Chair of Business Administration, Texas Lutheran University, Seguin, Texas. He received his B.B.A. and M.B.A. from the University of North Texas and his Ph.D. in Management and Statistics from Arizona State University. He was previously a member of the faculty at the University of Memphis, the University of Oklahoma, Virginia Commonwealth University, and the University of Richmond. He has also held visiting positions at Boston University, George Mason University, the Czech Management Center, and the Otto-Von-Guericke University, Magdeburg.


Dr. Heizer’s industrial experience is extensive. He learned the practical side of operations management as a machinist apprentice at Foringer and Company, as a production planner for Westinghouse Airbrake, and at General Dynamics, where he worked in engineering administration. In addition, he has been actively involved in consulting in the OM and MIS areas for a variety of organizations, includ- ing Philip Morris, Firestone, Dixie Container Corporation, Columbia Industries, and Tenneco. He holds the CPIM certification from APICS—the Association for Operations Management.


Professor Heizer has co-authored 5 books and has published more than 30 arti- cles on a variety of management topics. His papers have appeared in the Academy of Management Journal , Journal of Purchasing , Personnel Psychology , Production & Inventory Control Management , APICS—The Performance Advantage , Journal of Management History , IIE Solutions, and Engineering Management , among others. He has taught operations management courses in undergraduate, graduate, and executive programs.


Professor Emeritus, the Charles Harwood Professor of Operations Management, Crummer Graduate School of Business, Rollins College, Winter Park, Florida. He received his B.S. in Mathematics and Physics at Roosevelt University, and his M.S. in Operations Research and Ph.D. in Quantitative Analysis at the University of Cincinnati. He previously taught at George Washington University, University of New Orleans, Boston University, and George Mason University, where he held the Mason Foundation Professorship in Decision Sciences and was Chair of the Decision Sciences Department. Dr. Render has also worked in the aerospace indus- try for General Electric, McDonnell Douglas, and NASA.


Professor Render has co-authored 10 textbooks for Pearson, including Managerial Decision Modeling with Spreadsheets , Quantitative Analysis for Management , Service Management , Introduction to Management Science , and Cases and Readings in Management Science . Quantitative Analysis for Management, now in its 13th edition, is a leading text in that discipline in the United States and globally. Dr. Render’s more than 100 articles on a variety of management topics have appeared in Decision Sciences , Production and Operations Management , Interfaces , Information and Management , Journal of Management Information Systems , Socio-Economic Planning Sciences , IIE Solutions , and Operations Management Review , among others.


Dr. Render has been honored as an AACSB Fellow and was twice named a Senior Fulbright Scholar. He was Vice President of the Decision Science Institute Southeast Region and served as Software Review Editor for Decision Line for six years and as Editor of the New York Times Operations Management special issues for five years. For nine years, Dr. Render was President of Management Service Associates of Virginia, Inc., whose technology clients included the FBI, NASA, the U.S. Navy, Fairfax County, Virginia, and C&P Telephone. He is currently Consulting Editor to Pearson Press .


Dr. Render has received Rollins College’s Welsh Award as leading Professor and was selected by Roosevelt University as the recipient of the St. Claire Drake Award for Outstanding Scholarship. Dr. Render also received the Rollins College MBA Student Award for Best Overall Course, and was named Professor of the Year by full-time MBA students.


vi


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Professor of Operations Management, Carson College of Business, Washington State University, Pullman, Washington. He received his BSBA summa cum laude in finance, along with his MSBA and Ph.D. in operations management, from Washington University in St. Louis. For two years, he served as Associate Dean for Graduate Programs in Business at Washington State. He also worked for three years as a financial analyst for Contel Telephone Corporation.


Professor Munson serves as a senior editor for Production and Operations Management , and he serves on the editorial review board of four other journals . He has published more than 25 articles in such journals as Production and Operations Management , IIE Transactions, Decision Sciences , Naval Research Logistics , European Journal of Operational Research , Journal of the Operational Research Society , and Annals of Operations Research. He is editor of the book The Supply Chain Management Casebook: Comprehensive Coverage and Best Practices in SCM , and he has co-authored the research monograph Quantity Discounts: An Overview and Practical Guide for Buyers and Sellers . He is also coauthor of Managerial Decision Modeling with Spreadsheets (4th edition), published by Pearson.


Dr. Munson has taught operations management core and elective courses at the undergraduate, MBA, and Ph.D. levels at Washington State University. He has also conducted several teaching workshops at international conferences and for Ph.D. students at Washington State University. His major awards include being a Founding Board Member of the Washington State University President’s Teaching Academy (2004); winning the WSU College of Business Outstanding Teaching Award (2001 and 2015), Research Award (2004), and Service Award (2009 and 2013); and being named the WSU MBA Professor of the Year (2000 and 2008).


CHUCK MUNSON


ABOUT THE AUTHORS vii


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PART ONE Introduction to Operations Management 1


Chapter 1 Operations and Productivity 1 Chapter 2 Operations Strategy in a Global Environment 29 Chapter 3 Project Management 59 Chapter 4 Forecasting 105


PART TWO Designing Operations 159


Chapter 5 Design of Goods and Services 159 ◆ Supplement 5 Sustainability in the Supply Chain 193


Chapter 6 Managing Quality 213 ◆ Supplement 6 Statistical Process Control 245


Chapter 7 Process Strategy 279 ◆ Supplement 7 Capacity and Constraint Management 307


Chapter 8 Location Strategies 337 Chapter 9 Layout Strategies 367 Chapter 10 Human Resources, Job Design, and Work Measurement 407


PART THREE Managing Operations 441


Chapter 11 Supply Chain Management 441 ◆ Supplement 11 Supply Chain Management Analytics 471


Chapter 12 Inventory Management 487 Chapter 13 Aggregate Planning and S&OP 529 Chapter 14 Material Requirements Planning (MRP) and ERP 563 Chapter 15 Short-Term Scheduling 599 Chapter 16 Lean Operations 635 Chapter 17 Maintenance and Reliability 659


PART FOUR Business Analytics Modules 677


Module A Decision-Making Tools 677 Module B Linear Programming 699 Module C Transportation Models 729 Module D Waiting-Line Models 747 Module E Learning Curves 775 Module F Simulation 791


ONLINE TUTORIALS


1. Statistical Tools for Managers T1-1 2. Acceptance Sampling T2-1 3. The Simplex Method of Linear Programming T3-1 4. The MODI and VAM Methods of Solving Transportation Problems T4-1 5. Vehicle Routing and Scheduling T5-1


Brief Table of Contents


ix


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Table of Contents


About the Authors vi Preface xxiii


Chapter 1 Operations and Productivity 1


GLOBAL COMPANY PROFILE: HARD ROCK CAFE 2 What Is Operations Management? 4 Organizing to Produce Goods and Services 4 The Supply Chain 6 Why Study OM? 6 What Operations Managers Do 7 The Heritage of Operations Management 8 Operations for Goods and Services 11


Growth of Services 11


Service Pay 12


The Productivity Challenge 13 Productivity Measurement 14


Productivity Variables 15


Productivity and the Service Sector 17


Current Challenges in Operations Management 18 Ethics, Social Responsibility, and Sustainability 19 Summary 20 Key Terms 20 Ethical Dilemma 20 Discussion Questions 20 Using Software for Productivity Analysis 21 Solved Problems 21 Problems 22 CASE STUDIES 24


Uber Technologies, Inc. 24


Frito-Lay: Operations Management in Manufacturing Video Case 25


Hard Rock Cafe: Operations Management in Services Video Case 25


Endnotes 26 Rapid Review 27 Self Test 28


Chapter 2 Operations Strategy in a Global Environment 29


GLOBAL COMPANY PROFILE: BOEING 30 A Global View of Operations and Supply


Chains 32 Cultural and Ethical Issues 35


Developing Missions and Strategies 35 Mission 36


Strategy 36


Achieving Competitive Advantage Through Operations 36 Competing on Diff erentiation 37


Competing on Cost 38


Competing on Response 39


Issues in Operations Strategy 40 Strategy Development and Implementation 41


Key Success Factors and Core Competencies 41


Integrating OM with Other Activities 43


Building and Staffi ng the Organization 43


Implementing the 10 Strategic OM Decisions 44


Strategic Planning, Core Competencies, and Outsourcing 44 The Theory of Comparative Advantage 46


Risks of Outsourcing 46


Rating Outsource Providers 47


Global Operations Strategy Options 49 Summary 50 Key Terms 50 Ethical Dilemma 51 Discussion Questions 51 Using Software to Solve Outsourcing


Problems 51 Solved Problems 52 Problems 53 CASE STUDIES 55


Rapid-Lube 55


Strategy at Regal Marine Video Case 55


Hard Rock Cafe’s Global Strategy Video Case 55


Outsourcing Off shore at Darden Video Case 56


Endnotes 56 Rapid Review 57 Self Test 58


Chapter 3 Project Management 59


GLOBAL COMPANY PROFILE: BECHTEL GROUP 60 The Importance of Project Management 62


PART ONE Introduction to Operations Management 1


xi


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xii TABLE OF CONTENTS


Project Planning 62 The Project Manager 63


Work Breakdown Structure 64


Project Scheduling 65 Project Controlling 66 Project Management Techniques: PERT and CPM 67


The Framework of PERT and CPM 67


Network Diagrams and Approaches 68


Activity-on-Node Example 69


Activity-on-Arrow Example 71


Determining the Project Schedule 71 Forward Pass 72


Backward Pass 74


Calculating Slack Time and Identifying the Critical Path(s) 75


Variability in Activity Times 77 Three Time Estimates in PERT 77


Probability of Project Completion 79


Cost-Time Trade-Off s and Project Crashing 82 A Critique of PERT and CPM 85 Using Microsoft Project to Manage Projects 86 Summary 88 Key Terms 88 Ethical Dilemma 89 Discussion Questions 89 Using Software to Solve Project Management


Problems 89 Solved Problems 90 Problems 93 CASE STUDIES 98


Southwestern University: (A) 98


Project Management at Arnold Palmer Hospital Video Case 99


Managing Hard Rock’s Rockfest Video Case 100


Endnotes 102 Rapid Review 103 Self Test 104


Chapter 4 Forecasting 105


GLOBAL COMPANY PROFILE: WALT DISNEY PARKS & RESORTS 106


What is Forecasting? 108 Forecasting Time Horizons 108


Types of Forecasts 109


The Strategic Importance of Forecasting 109 Supply-Chain Management 109


Human Resources 110


Capacity 110


Seven Steps in the Forecasting System 110 Forecasting Approaches 111


Overview of Qualitative Method 111


Overview of Quantitative Methods 112


Time-Series Forecasting 112 Decomposition of a Time Series 112


Naive Approach 113


Moving Averages 114


Exponential Smoothing 116


Measuring Forecast Error 117


Exponential Smoothing with Trend Adjustment 120


Trend Projections 124


Seasonal Variations in Data 126


Cyclical Variations in Data 131


Associative Forecasting Methods: Regression and Correlation Analysis 131 Using Regression Analysis for Forecasting 131


Standard Error of the Estimate 133


Correlation Coeffi cients for Regression Lines 134


Multiple-Regression Analysis 136


Monitoring and Controlling Forecasts 138 Adaptive Smoothing 139


Focus Forecasting 139


Forecasting in the Service Sector 140 Summary 141 Key Terms 141 Ethical Dilemma 141 Discussion Questions 142 Using Software in Forecasting 142 Solved Problems 144 Problems 146 CASE STUDIES 153


Southwestern University: (B) 153


Forecasting Ticket Revenue for Orlando Magic Basketball Games Video Case 154


Forecasting at Hard Rock Cafe Video Case 155


Endnotes 156 Rapid Review 157 Self Test 158


PART TWO Designing Operations 159


Chapter 5 Design of Goods and Services 159


GLOBAL COMPANY PROFILE: REGAL MARINE 160 Goods and Services Selection 162


Product Strategy Options Support Competitive Advantage 163


Product Life Cycles 164


Life Cycle and Strategy 164


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TABLE OF CONTENTS xiii


Product-by-Value Analysis 165


Generating New Products 165 Product Development 166


Product Development System 166


Quality Function Deployment (QFD) 166


Organizing for Product Development 169


Manufacturability and Value Engineering 170


Issues for Product Design 171 Robust Design 171


Modular Design 171


Computer-Aided Design (CAD) and Computer-Aided Manufacturing (CAM) 171


Virtual Reality Technology 172


Value Analysis 173


Sustainability and Life Cycle Assessment (LCA) 173


Product Development Continuum 173 Purchasing Technology by Acquiring a Firm 174


Joint Ventures 174


Alliances 175


Defi ning a Product 175 Make-or-Buy Decisions 176


Group Technology 177


Documents for Production 178 Product Life-Cycle Management (PLM) 178


Service Design 179 Process–Chain–Network (PCN) Analysis 179


Adding Service Effi ciency 181


Documents for Services 181


Application of Decision Trees to Product Design 182


Transition to Production 184 Summary 184 Key Terms 185 Ethical Dilemma 185 Discussion Questions 185 Solved Problem 186 Problems 186 CASE STUDIES 189


De Mar’s Product Strategy 189


Product Design at Regal Marine Video Case 189


Endnotes 190 Rapid Review 191 Self Test 192


Supplement 5 Sustainability in the Supply Chain 193


Corporate Social Responsibility 194 Sustainability 195


Systems View 195


Commons 195


Triple Bottom Line 195


Design and Production for Sustainability 198 Product Design 198


Production Process 200


Logistics 200


End-of-Life Phase 203


Regulations and Industry Standards 203 International Environmental Policies and Standards 204


Summary 205 Key Terms 205 Discussion Questions 205 Solved Problems 206 Problems 207 CASE STUDIES 208


Building Sustainability at the Orlando Magic’s Amway Center Video Case 208


Green Manufacturing and Sustainability at Frito-Lay Video Case 209


Endnotes 210 Rapid Review 211 Self Test 212


Chapter 6 Managing Quality 213


GLOBAL COMPANY PROFILE: ARNOLD PALMER HOSPITAL 214


Quality and Strategy 216 Defi ning Quality 217


Implications of Quality 217


Malcolm Baldrige National Quality Award 218


ISO 9000 International Quality Standards 218


Cost of Quality (COQ) 218


Ethics and Quality Management 219


Total Quality Management 219 Continuous Improvement 220


Six Sigma 221


Employee Empowerment 222


Benchmarking 222


Just-in-Time (JIT) 224


Taguchi Concepts 224


Knowledge of TQM Tools 225


Tools of TQM 226 Check Sheets 226


Scatter Diagrams 227


Cause-and-Eff ect Diagrams 227


Pareto Charts 227


Flowcharts 228


Histograms 229


Statistical Process Control (SPC) 229


The Role of Inspection 230 When and Where to Inspect 230


Source Inspection 231


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xiv TABLE OF CONTENTS


Service Industry Inspection 232


Inspection of Attributes versus Variables 233


TQM in Services 233 Summary 235 Key Terms 235 Ethical Dilemma 235 Discussion Questions 236 Solved Problems 236 Problems 237 CASE STUDIES 239


Southwestern University: (C) 239


The Culture of Quality at Arnold Palmer Hospital Video Case 240


Quality Counts at Alaska Airlines Video Case 240


Quality at the Ritz-Carlton Hotel Company Video Case 242


Endnotes 242 Rapid Review 243 Self Test 244


Supplement 6 Statistical Process Control 245


Statistical Process Control (SPC) 246 Control Charts for Variables 248


The Central Limit Theorem 248


Setting Mean Chart Limits ( x -Charts) 250


Setting Range Chart Limits ( R-Charts) 253


Using Mean and Range Charts 254


Control Charts for Attributes 256


Managerial Issues and Control Charts 259


Process Capability 260 Process Capability Ratio ( C p ) 260


Process Capability Index ( C pk ) 261


Acceptance Sampling 262 Operating Characteristic Curve 263


Average Outgoing Quality 264


Summary 265 Key Terms 265 Discussion Questions 265 Using Software for SPC 266 Solved Problems 267 Problems 269 CASE STUDIES 274


Bayfi eld Mud Company 274


Frito-Lay’s Quality-Controlled Potato Chips Video Case 275


Farm to Fork: Quality at Darden Restaurants Video Case 276


Endnotes 276 Rapid Review 277 Self Test 278


Chapter 7 Process Strategy 279


GLOBAL COMPANY PROFILE: HARLEY-DAVIDSON 280 Four Process Strategies 282


Process Focus 282


Repetitive Focus 283


Product Focus 284


Mass Customization Focus 284


Process Comparison 286


Selection of Equipment 288 Process Analysis and Design 288


Flowchart 289


Time-Function Mapping 289


Process Charts 289


Value-Stream Mapping 290


Service Blueprinting 292


Special Considerations for Service Process Design 293


Production Technology 294 Machine Technology 294


Automatic Identifi cation Systems (AISs) and RFID 295


Process Control 295


Vision Systems 296


Robots 296


Automated Storage and Retrieval Systems (ASRSs) 296


Automated Guided Vehicles (AGVs) 296


Flexible Manufacturing Systems (FMSs) 297


Computer-Integrated Manufacturing (CIM) 297


Technology in Services 298 Process Redesign 298 Summary 299 Key Terms 299 Ethical Dilemma 300 Discussion Questions 300 Solved Problem 300 Problems 301 CASE STUDIES 302


Rochester Manufacturing’s Process Decision 302


Process Strategy at Wheeled Coach Video Case 302


Alaska Airlines: 20-Minute Baggage Process— Guaranteed! Video Case 303


Process Analysis at Arnold Palmer Hospital Video Case 304


Endnotes 304 Rapid Review 305 Self Test 306


Supplement 7 Capacity and Constraint Management 307


Capacity 308 Design and Eff ective Capacity 309


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TABLE OF CONTENTS xv


Capacity and Strategy 311


Capacity Considerations 311


Managing Demand 312


Service-Sector Demand and Capacity Management 313


Bottleneck Analysis and the Theory of Constraints 314 Theory of Constraints 317


Bottleneck Management 317


Break-Even Analysis 318 Single-Product Case 319


Multiproduct Case 320


Reducing Risk with Incremental Changes 322 Applying Expected Monetary Value (EMV)


to Capacity Decisions 323 Applying Investment Analysis to Strategy-Driven


Investments 324 Investment, Variable Cost, and Cash Flow 324


Net Present Value 324


Summary 326 Key Terms 327 Discussion Questions 327 Using Software for Break-Even Analysis 327 Solved Problems 328 Problems 330 CASE STUDY 333


Capacity Planning at Arnold Palmer Hospital Video Case 333


Endnote 334 Rapid Review 335 Self Test 336


Chapter 8 Location Strategies 337


GLOBAL COMPANY PROFILE: FEDEX 338 The Strategic Importance of Location 340 Factors That Aff ect Location Decisions 341


Labor Productivity 342


Exchange Rates and Currency Risk 342


Costs 342


Political Risk, Values, and Culture 343


Proximity to Markets 343


Proximity to Suppliers 344


Proximity to Competitors (Clustering) 344


Methods of Evaluating Location Alternatives 344 The Factor-Rating Method 345


Locational Cost–Volume Analysis 346


Center-of-Gravity Method 348


Transportation Model 349


Service Location Strategy 350 Geographic Information Systems 351 Summary 353


Key Terms 353 Ethical Dilemma 354 Discussion Questions 354 Using Software to Solve Location Problems 354 Solved Problems 355 Problems 357 CASE STUDIES 362


Southern Recreational Vehicle Company 362


Locating the Next Red Lobster Restaurant Video Case 362


Where to Place the Hard Rock Cafe Video Case 363


Endnote 364 Rapid Review 365 Self Test 366


Chapter 9 Layout Strategies 367


GLOBAL COMPANY PROFILE: McDONALD’S 368 The Strategic Importance of Layout Decisions 370 Types of Layout 370 Offi ce Layout 371 Retail Layout 372


Servicescapes 375


Warehouse and Storage Layouts 375 Cross-Docking 376


Random Stocking 377


Customizing 377


Fixed-Position Layout 377 Process-Oriented Layout 378


Computer Software for Process-Oriented Layouts 382


Work Cells 383 Requirements of Work Cells 383


Staffi ng and Balancing Work Cells 384


The Focused Work Center and the Focused Factory 386


Repetitive and Product-Oriented Layout 386 Assembly-Line Balancing 387


Summary 392 Key Terms 392 Ethical Dilemma 392 Discussion Questions 392 Using Software to Solve Layout Problems 393 Solved Problems 394 Problems 396 CASE STUDIES 402


State Automobile License Renewals 402


Laying Out Arnold Palmer Hospital’s New Facility Video Case 402


Facility Layout at Wheeled Coach Video Case 404


Endnotes 404 Rapid Review 405 Self Test 406


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xvi TABLE OF CONTENTS


Chapter 10 Human Resources, Job Design, and Work Measurement 407


GLOBAL COMPANY PROFILE: RUSTY WALLACE’S NASCAR RACING TEAM 408


Human Resource Strategy for Competitive Advantage 410 Constraints on Human Resource Strategy 410


Labor Planning 411 Employment-Stability Policies 411


Work Schedules 411


Job Classifi cations and Work Rules 412


Job Design 412 Labor Specialization 412


Job Expansion 413


Psychological Components of Job Design 413


Self-Directed Teams 414


Motivation and Incentive Systems 415


Ergonomics and the Work Environment 415 Methods Analysis 417 The Visual Workplace 420 Labor Standards 420


Historical Experience 421


Time Studies 421


Predetermined Time Standards 425


Work Sampling 427


Ethics 430 Summary 430 Key Terms 430 Ethical Dilemma 431 Discussion Questions 431 Solved Problems 432 Problems 434 CASE STUDIES 437


Jackson Manufacturing Company 437


The “People” Focus: Human Resources at Alaska Airlines Video Case 437


Hard Rock’s Human Resource Strategy Video Case 438


Endnotes 438 Rapid Review 439 Self Test 440


PART THREE Managing Operations 441


Chapter 11 Supply Chain Management 441


GLOBAL COMPANY PROFILE: DARDEN RESTAURANTS 442 The Supply Chain’s Strategic Importance 444 Sourcing Issues: Make-or-Buy and


Outsourcing 446 Make-or-Buy Decisions 447


Outsourcing 447


Six Sourcing Strategies 447 Many Suppliers 447


Few Suppliers 447


Vertical Integration 448


Joint Ventures 448


Keiretsu Networks 448


Virtual Companies 449


Supply Chain Risk 449 Risks and Mitigation Tactics 450


Security and JIT 451


Managing the Integrated Supply Chain 451 Issues in Managing the Integrated Supply Chain 451


Opportunities in Managing the Integrated Supply Chain 452


Building the Supply Base 454 Supplier Evaluation 454


Supplier Development 454


Negotiations 455


Contracting 455


Centralized Purchasing 455


E-Procurement 456


Logistics Management 456 Shipping Systems 456


Warehousing 457


Third-Party Logistics (3PL) 458


Distribution Management 459 Ethics and Sustainable Supply Chain


Management 460 Supply Chain Management Ethics 460


Establishing Sustainability in Supply Chains 460


Measuring Supply Chain Performance 461 Assets Committed to Inventory 461


Benchmarking the Supply Chain 463


The SCOR Model 463


Summary 464 Key Terms 465 Ethical Dilemma 465 Discussion Questions 465 Solved Problems 465 Problems 466 CASE STUDIES 467


Darden’s Global Supply Chains Video Case 467


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TABLE OF CONTENTS xvii


Supply Chain Management at Regal Marine Video Case 467


Arnold Palmer Hospital’s Supply Chain Video Case 468


Endnote 468 Rapid Review 469 Self Test 470


Supplement 11 Supply Chain Management Analytics 471


Techniques for Evaluating Supply Chains 472 Evaluating Disaster Risk in the Supply Chain 472 Managing the Bullwhip Eff ect 474


A Bullwhip Eff ect Measure 475


Supplier Selection Analysis 476 Transportation Mode Analysis 477 Warehouse Storage 478 Summary 479 Discussion Questions 480 Solved Problems 480 Problems 482 Rapid Review 485 Self Test 486


Chapter 12 Inventory Management 487


GLOBAL COMPANY PROFILE: AMAZON.COM 488 The Importance of Inventory 490


Functions of Inventory 490


Types of Inventory 490


Managing Inventory 491 ABC Analysis 491


Record Accuracy 493


Cycle Counting 493


Control of Service Inventories 494


Inventory Models 495 Independent vs. Dependent Demand 495


Holding, Ordering, and Setup Costs 495


Inventory Models for Independent Demand 496 The Basic Economic Order Quantity (EOQ) Model 496


Minimizing Costs 497


Reorder Points 501


Production Order Quantity Model 502


Quantity Discount Models 505


Probabilistic Models and Safety Stock 508 Other Probabilistic Models 511


Single-Period Model 513 Fixed-Period (P) Systems 514 Summary 515 Key Terms 515 Ethical Dilemma 515


Discussion Questions 515 Using Software to Solve Inventory Problems 516 Solved Problems 517 Problems 520 CASE STUDIES 524


Zhou Bicycle Company 524


Parker Hi-Fi Systems 525


Managing Inventory at Frito-Lay Video Case 525


Inventory Control at Wheeled Coach Video Case 526


Endnotes 526 Rapid Review 527 Self Test 528


Chapter 13 Aggregate Planning and S&OP 529


GLOBAL COMPANY PROFILE: FRITO-LAY 530 The Planning Process 532 Sales and Operations Planning 533 The Nature of Aggregate Planning 534 Aggregate Planning Strategies 535


Capacity Options 535


Demand Options 536


Mixing Options to Develop a Plan 537


Methods for Aggregate Planning 538 Graphical Methods 538


Mathematical Approaches 543


Aggregate Planning in Services 545 Restaurants 546


Hospitals 546


National Chains of Small Service Firms 546


Miscellaneous Services 546


Airline Industry 547


Revenue Management 547 Summary 550 Key Terms 550 Ethical Dilemma 551 Discussion Questions 551 Using Software for Aggregate Planning 552 Solved Problems 554 Problems 555 CASE STUDIES 559


Andrew-Carter, Inc. 559


Using Revenue Management to Set Orlando Magic Ticket Prices Video Case 560


Endnote 560 Rapid Review 561 Self Test 562


Chapter 14 Material Requirements Planning (MRP) and ERP 563


GLOBAL COMPANY PROFILE: WHEELED COACH 564 Dependent Demand 566


A01_HEIZ0422_12_SE_FM.indd xviiA01_HEIZ0422_12_SE_FM.indd xvii 29/12/15 4:08 pm29/12/15 4:08 pm


xviii TABLE OF CONTENTS


Dependent Inventory Model Requirements 566 Master Production Schedule 567


Bills of Material 568


Accurate Inventory Records 570


Purchase Orders Outstanding 570


Lead Times for Components 570


MRP Structure 571 MRP Management 575


MRP Dynamics 575


MRP Limitations 575


Lot-Sizing Techniques 576 Extensions of MRP 580


Material Requirements Planning II (MRP II) 580


Closed-Loop MRP 581

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