This assignment is designed to assess learning outcomes:
LO1: Build a systemic framework including both internal and external factors to identify/examine their impacts to a business’ social responsibility
LO2: Critically evaluate various models of corporate social responsibility and apply to international examples and practical cases
LO3: Identify key social responsibilities related to international businesses and global organisations today in terms of marketing, business, environment and society and elaborate alternatives
LO4: Critically evaluate business practices to articulate debates concerning social responsibilities and response to ethical dilemmas
LO5: Critically review approaches for engaging stakeholders in social responsibility and sustainability programmes
Assignment- 2500 words
You are expected to conduct an independent piece of research that considers different industries/organisations and management practices across different geographical locations by evaluating how corporate social responsibility practices have been undertaken and critically discuss alternative approaches and solutions.
Using key themes from this module, you need to develop a corporate social responsibility strategy for ONE of the companies from the following list:
1 – Essity
2 – IKEA
3 – Renewi
Required
Write a report to be presented to the board of directors responsible for the company’s corporate social responsibility strategy. Your report should include an analysis of the proposed strategy taking into account the following issues:
1 Brief introduction on what is CSR in today’s world including organisation background you have selected to analyse for the report.
2 Explore six core characteristics of CSR – relate them to the organisation of your choice from the case studies pack.
3 Explore the variety of theoretical avenues and the diversity of theoretical concepts in CSR and relate them to the chosen organisation. You need to apply atleast three models/theories within this section.
4 Examine strategic approaches used currently by the chosen corporation in fulfilling their community responsibilities
5 Make recommendations identifying how a more sustainable CSR strategy can be developed for your chosen company. The suggestions should analyse the following aspects:
• How ecological responsibilities could be further enhanced in the chosen organisation’s corporate strategy
• How the chosen company might enhance social welfare by developing products for consumers or responding to demands from consumers for greater responsibility.
• How the chosen organisation might enhance their CSR strategy in regards to the recruitment and retention of employees.
• You need to ensure that the recommendations given are original and are proposed in accordance with your understanding of the selected case study.
6 Conclusion
7 You are expected to research beyond the case study provided on Moodle to support your arguments.