It will be essay. It will have 4 questions and a minimum 4 pages per questions for a minimum total of 16 pages of text and maximum page requirement of FULL page TEXT. Please review the Rubric Final Exam Case 2018 in the Document Sharing files.
Case Exam – Instructions
Before you begin the Exam and/or Case Analysis you should conduct extensive External and Internal Research on Chipotle Mexican Grill!!!!! Utilize Strategy Concepts and Techniques for Crafting and Executing Strategy that are presented within your textbook.
The basic question is CAN THE COMPANY RECOVER FROM ITS E. COLI DISASTER AND GROW CUSTOMER TRAFFIC AGAIN.
The following four questions and their related answers required the utilization of Strategy Concepts and Techniques for Crafting and Executing Strategy that have been presented within your textbook. Please answer the following four Case Exam questions:
1. What are the Key Success Factors that will affect the ability of the CHIPOTLE to survive? Identify these Key Success Factors and how they can be applied to retain customers and "weather" the crisis?
2. How do the CHIPOTLE's present SWOTs address the threats from the present crisis? Identify the SWOTs and provide solutions as to how to return to profitability?