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Urgent Medical Device, Inc. A Teaching Case Designed to Integrate Data and Analytics in the
Financial Statement Auditing Classroom
By
Allen D. Blay – Florida State University
Jay C. Thibodeau – Bentley University
Background
Urgent Medical Device, Inc. (the Company) is a medical device company founded in 2013 in Provo,
Utah that specializes in the development and manufacturing of cutting-edge medical devices designed
for all types of joint replacement surgeries. In January 2015, the FDA approved Urgent’s premier
product, a hinged titanium axle designed to provide physicians with more precise placement of joints
during joint replacement surgery.
In early 2016, approximately one year after the new product’s approval, the Company hired a new
senior vice president (SVP) of sales to oversee sales, physician training, product delivery, and customer
service. The broad set of responsibilities allowed the charismatic SVP to significantly influence the
Company’s revenue generation. The hiring of the new SVP was also done in large part to help guide
the company’s development of an important new sales channel: third-party distributors that are each
strategically located in close proximity to key hospitals in regions around the country.
The move to hire the SVP was in direct response to overwhelming disappointment about the first
year’s sales volume for the new surgical implant, which was lagging significantly behind expectations.
Reports from the field led management to recommend the new sales channel to the board of directors
that overwhelmingly approved the new strategy, the execution of which was being led by the new
SVP.
Execution of strategy
To help execute the new strategy, the SVP hired five regional sales managers who would become his
trusted cohorts. Together, they set aggressive sales targets for the Company’s surgical implants. The
sales targets focused on achieving a growth pattern that was characterized by a record high sales
volume for each successive quarter in each region. In fact, it is fair to say that the sales targets were
intentionally created at almost unreachable levels to remove any question about possible weakness in
demand for the Company’s new product.
The strategy focused on the development of a new sales channel with third-party distributors. Each of
the distributors had already established close relationships with the physicians that were actually using
the product during surgical procedures. To help pay for the launch of their new product, along with the
execution of the new strategy, the Company was also working hard to raise a significant amount of
new investment capital to fund the resulting increased operating costs. In order to be successful in
attracting the new investment capital, top management made it clear to the SVP how important it was
to report strong sales for its premier product, the surgical implant for titanium joints. The SVP, in turn,
passed along the same message to the regional sales managers.
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Management control philosophy
The upper management team of Urgent can be described as being aggressive in business practices
and often emphasizes speed and efficiency when implementing their decisions. Management rarely
hires external consultants because they are of the opinion that consultants are too expensive and often
follow a conservative approach. The upper management team meets regularly with its key managers.
In general, the upper management team has cooperated with the audit team in order to provide fair
and adequate financial reporting, but there have been disagreements in the past. The Company has a
strict policy for following all established internal control procedures.
Incentive compensation
Top management focuses significant attention on achieving short-term performance measures based
on the audited financial statements when determining compensation and making promotion decisions.
Revenue earned is the most important criterion in performance assessment throughout the
organization. As part of the launch of its new surgical implant, a new bonus plan was established to
provide additional incentives for the entire organization to focus on this new opportunity, with revenue
earned as the key criterion used to determine incentive compensation.
Preliminary results
Despite the SVP’s optimism about sales in 2017, internal reports have indicated that the actual sales
volume of the surgical implant was well below budget each quarter. The SVP responded to these
reports by repeatedly communicating his disappointment to the regional sales managers. Furthermore,
he consistently warned that if the team could not boost sales, the Company would likely not be able to
raise additional investment capital and would then be forced to significantly downsize its headcount.
Unfortunately, boosting revenue of the new surgical implants was not as simple as merely shipping the
product to distributors. The distributors were hesitant to purchase product until the sale to the final
customer was finalized as the distributors did not want to be stuck with the inventory on their own
balance sheets. Further, the terms of the sales do not include any refund or rebate conditions. In
addition, the Company has no intention of changing those terms and accepting any return. Therefore,
any sale to distributors are final.
By the end of 2017, the Company had signed on a total of 73 distributors to sell its surgical implants in
more than 20 different states throughout the United States. Each distributor was independently owned
and operated but the company routinely shared best practices among its network. The SVP monitored
sales closely from the distributor network through his regional sales managers. In fact, he even
maintained a monthly sales report from each of the 73 distributors.
The Company invoices customers when the goods are shipped, and invoicing triggers the recording of
revenue. The Company does not include freight costs in sales revenue but does offset shipping costs
with any freight charged to customers.
The following relevant financial data is taken from the Company’s unaudited trial balance, which was
used to produce the unaudited financial statements:
Sales revenue, year ended 12/31/2017 $84,867,855
Gross accounts receivable, 12/31/2017 $11,988,886
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Audit approach
Your audit team is currently in the midst of year-end testing in the revenue and accounts receivable
cycle for the audit of the calendar year 2017 financial statements. Your testing will focus on the
existence/occurrence, cutoff, and accuracy assertions for sales revenue, as well as the existence and
valuation assertions for accounts receivable. As relationships with third-party distributors generally
require significant contract analysis to ensure the appropriateness of when revenue is recognized, the
audit team expects more hours to be spent this year testing revenue and accounts receivable as
compared to the prior year. In addition to the procedures you will perform, the audit team will also
confirm accounts receivable and perform other procedures according to the audit plan. The audit team
has assessed the risk of material misstatement (RMM) for each relevant assertion in order to
determine the nature, timing, and extent of the procedures to be performed at Urgent.
Other members of the audit team have already completed a walk-through of the revenue and accounts
receivable processes, identified “what could go wrongs” within the process, and identified the
controls that have been placed in operation to mitigate the risks. Based on the work performed, the
team decided to test the operating effectiveness of certain key controls during interim testing. The
results are found below.
Tests of controls – Revenue and accounts receivable cycle –
Interim
There are four key application controls tested at interim. Prior to testing the application controls, the
information technology (IT) auditors tested the general controls (GITCs) over program changes, access
to programs, and computer operations that are relevant to the revenue and accounts receivable cycle.
The GITCs were found to be effective and can be relied upon to support the effective operation of
application controls. In addition, the IT auditors tested the system to make sure that proper segregation
of duties occurred throughout the period and that controls over data input, data integrity, and the
completion and accuracy of data used in the four application controls were operating effectively. No
exceptions were noted in the testing performed by the IT auditors, and the team decided to test the
four key application controls.
The first control is an automated three-way sales match. The control matches the details from 1) an
approved sales order; 2) relevant shipping documents; and 3) the sales invoice before revenue is
recorded. The control has been designed to support the existence/occurrence assertion for revenue. A
test of the control’s operating effectiveness was conducted at the interim. No exceptions were noted.
The second control requires the credit department at Urgent to conduct a detailed credit check for all
new customers, including the new distributors. To do so, the credit department obtains information
from the customer that allows for a comprehensive review of the financial condition of the new
customer and an assessment of the customer’s capacity to pay outstanding invoices. The control
culminates with an approval of the new customer and the establishment of a credit limit by the credit
department manager based on the information reviewed. A test of the control’s operating
effectiveness was conducted at interim. No exceptions were noted.
The third control is an automated sales authorization control. When a sales order is entered into the
system, the amount of the sale is added to the existing accounts receivable balance for that customer.
The sum is then compared to the customer’s credit limit. If the sum is greater than the credit limit, the
sale is not approved. If the sum is less than the credit limit, the sale is approved. A credit manager
notes the approval and authorizes shipment by electronically entering their initials into the system,
which gets posted into the sales order database. A test of the control’s operating effectiveness was
conducted at interim. No exceptions were noted.
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The fourth control is a monthly review of the adequacy of the allowance for doubtful accounts,
completed by the controller. On a monthly basis, the controller reviews the aging of accounts
receivable report produced by the company’s information system. During the review, the controller
identifies for follow-up all balances greater than 90 days past due for consideration in the allowance
calculation. A test of the control’s operating effectiveness was conducted at interim. No exceptions
were noted.
Roll-forward period
By the end of the third quarter of 2017, sales revenue for the company’s premier surgical implant was
still lagging far behind expectations. To help ensure that Urgent delivered impressive fourth quarter
revenue numbers, the entire sales team, led by the SVP and the regional sales managers, began to
exert pressure on a number of distributors in an attempt to improve sales in 2017. This effort seemed
to be paying off as the sales team successfully persuaded more than a dozen distributors to purchase
product in advance of final customer demand.
These circumstances presented a problem for the Company, because the distributors began to ask for
concessions from Urgent Medical. For example, in order to persuade the distributors, the Company
agreed to hold the inventory in their own warehouse.
The SVP’s actions led to a dramatic increase in revenue for the fourth quarter of 2017. In fact, sales
increased year-over-year by 214 percent for the fourth quarter alone. The upward trajectory of sales
revenue helped the Company raise the much-needed investment capital as Urgent issued more than
10 million shares of common stock for $40 million in early 2018.
Most importantly, roll-forward testing procedures were completed for each of the four key application
controls. No exceptions were noted in the roll-forward procedures. Thus, the audit team concluded that
the controls were operating effectively throughout the year.
Substantive testing – Revenue and accounts receivable
cycle – Final
As a result of the tests of controls, the audit team assessed the control risk as low for the
existence/occurrence, cutoff, and the accuracy assertions for revenue and the valuation assertion for
accounts receivable. Since the recognition of revenue is a presumed fraud risk, along with the
significant risk of sales cutoff related to the launch of the new surgical implant, the audit team
concluded that fraud risk related to the timing of revenue recognition over period-end is high. Overall,
based on the control risk assessment as low and the inherent risk assessment of high, the overall
assessment of RMM is moderate for each of the assertions. In response to the RMM assessment, the
audit team has asked that you complete a number of substantive testing procedures. In addition, since
your manager is trying to improve the efficiency and effectiveness of substantive testing, you have
been asked to use two technological tools, IDEA and Tableau, to facilitate identification of potential
concerns related to the substantive testing for the revenue and accounts receivable cycle. Urgent has
provide you with the following databases to facilitate your testing.
Database definitions for data provided
1. SalesOrders – Urgent has provided the SalesOrders database, which includes a master listing of
all customer orders placed during the year. The client has informed you that the database also
includes sales orders from the prior year that were not completed until the current year, as well as
orders taken this year that were not delivered to customers as of 12/31. This database is also the
client’s primary database for the three-way match control. When an order is shipped or invoiced,
the system automatically posts the ShipID or InvoiceID to the SalesOrders database.
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Column name Column description Field type
SalesOrderID Customer order number – Primary Key Numeric (int)
OrderDate Date the customer order was created Date
MM/DD/YYYY
ProdID Product Number. Foreign Key to
Products.ProdID
Character
CustID Distributor Number. Foreign Key to
CustomerMaster.CustID
Numeric (int)
TerritoryID Territory in which the sale was made.
Foreign key to SalesTerritory.TerritoryID
Numeric (int)
Quantity Quantity Ordered Numeric (int)
UnitPrice Price per unit Numeric (dollars)
SubTotal Sales subtotal, amount included in Sales
Revenue
Numeric (dollars)
TaxAmt Tax amount Numeric (dollars)
Freight Shipping Cost Numeric (dollars)
TotalDue Total due from customer, amount posted
to Accounts Receivable
Numeric (dollars)
CredApr Credit Approval – Initials of CM Character
ShipID Shipping ID number – Foreign key to
Shipments.ShipID
Numeric
InvoiceID Invoice ID number – Foreign key to
Invoice.InvoiceID
Numeric
ModifiedDate Date the row was last updated Date
MM/DD/YYYY
ModifiedTime Time the row was last updated Time (24-hour)
2. Shipments – Urgent has provided you with the Shipments database, which includes a listing of all
shipments made during fiscal 2017, as well as shipments of products ordered during 2017 and not
shipped until 2018.
Column name Column description Field type
ShipID Shipping ID Number – Primary Key Numeric (sequential int)
SalesOrderID Sales order number – Foreign key to
SalesOrders.SalesOrderID
Numeric (int)
ShipDate Date of shipment Date
MM/DD/YYYY
ShipWeight Total Weight of Shipment Numeric (int)
Carrier Shipping Carrier Character
ModifiedDate Date the row was last updated Date
MM/DD/YYYY
ModifiedTime Time the row was last updated Time (24-hour)
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3. CustomerInvoices – Urgent has provided you with the CustomerInvoices database, which
includes a listing of all invoices issued during 2017, as well as invoices for sales orders taken
during 2017 but not delivered to customers until 2018.
Column name Column description Field type
InvoiceID Invoice number – Primary Key Numeric (sequential int)
CustID Distributor ID number - Foreign key to
CustomerMaster.CustID
Numeric (int)
InvoiceDate Date of sales invoice Date
MM/DD/YYYY
SalesOrderID Sales Order ID – Foreign key to
SalesOrders
Character
PaidDate Date invoice paid, 9/9/9999 is unpaid Date
MM/DD/YYYY
ModifiedDate Date the row was last updated Date
MM/DD/YYYY
ModifiedTime Time the row was last updated Time (24-hour)
4. SalesTerritory – Urgent has provided you with this database listing the sales territories, as well as
the sales goals for the fourth quarter of 2017 for all territories.
Column name Column description Field type
TerritoryID Territory Identification Number –
Primary Key
Numeric (int)
TerritoryName Name of Sales Territory Character
SalesVP Name of Sales VP for Territory Character
SalesGoalQTR Quarterly Territory Sales Goal Numeric (dollars)
ModifiedDate Date the row was last updated Date
MM/DD/YYYY
ModifiedTime Time the row was last updated Time (24-hour)
5. CustomerMaster – Urgent has provided you with the CustomerMaster database, which is a listing
of all distributors. It classifies distributors by territory and also includes the most current credit limit
for the customer. This credit limit is used for the automated credit limit check control.
Column name Column description Field type
CustID Distributor ID number – Primary Key Numeric (int)
TerritoryID Territory in which the customer is
located. Foreign key to
SalesTerritory.TerritoryID
Numeric (int)
CustName Distributor Name Character
ShipAddr Distributor Shipping Address Character
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Column name Column description Field type
BillAddr Distributor Billing Address Character
CredLimit Credit Approval Limit Numeric (dollars)
ModifiedDate Date the row was last updated Date
MM/DD/YYYY
ModifiedTime Time the row was last updated Time (24-hour)
6. Products – Urgent provided the Products database, which includes a listing of all products
currently manufactured and sold by the company. The UnitPrice is the current verified selling price
and is automatically populated in SalesOrders when a customer places an order. Similarly, the
weight determines the freight charged to customers.
Column name Column description Field type
ProdID Product ID number – Primary Key Numeric (int)
ProdName Product Name Character
SafetyStockLevel Minimum inventory quantity Numeric (int)
ReManPoint Inventory level that triggers
manufacturing additional product
Numeric (int)
StandardCost Standard manufacturing cost of product Numeric (dollars)
UnitPrice Selling price Numeric (dollars)
Weight Shipping Weight of Product Decimal (8,2)
DaysToMan Number of days required to manufacture
the product
Numeric (int)
SellStartDate Date the product was available for sale Date
MM/DD/YYYY
ModifiedDate Date the row was last updated Date
MM/DD/YYYY
ModifiedTime Time the row was last updated Time (24-hour)
Your firm’s Data and Analytics center has already converted the files, as provided by the client, into
Excel format. As such, the contents and format of the databases you have been provided are exactly
the same as they were provided by the client.
Requirements
1. According to the professional auditing standards, an audit team should ordinarily presume that
revenue recognition is a fraud risk. Complete the following steps.
a. Based on your understanding of fraud risk assessment and the case information, identify at
least three specific fraud risk factors related to Urgent. Classify these risks in terms of What
Can Go Wrong (WCGW) with each of the significant accounts and relevant assertions identified
for Urgent’s revenue and accounts receivable cycle.
b. What do you believe is the most significant risk related to the revenue account for Urgent?
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c. What special audit considerations would you propose in response to the significant risk you
identified above? In your response, consider how you would change your approach to the
nature, timing, and extent of evidence in response to the identified risk.
2. Based on the tests of controls and other Information Technology General Controls (ITGC) testing,
your firm has concluded that the data files supplied to you for your procedures are complete and
accurate. The conclusion was based on tests of controls over data input risks, including all relevant
data elements (e.g., invoice date), data integrity risks, and the relevant automated application
controls. However, it is also important to confirm that the data, once imported into IDEA or
Tableau, was transferred into the technology tool in a complete and accurate manner prior to
working with the data within the technology tool. Import all supplied data into IDEA and then
reconcile the data with the supplied trial balance and check figures from the case. Simply stated,
you must check that the data has been transferred in a complete and accurate manner at each step
in the process. Thus, to ensure that you are working with the set of transactions and balances that
the client used to calculate Sales Revenue and Accounts Receivable, answer the following
questions:
a. What are the total number of valid sales that comprise the $84,867,855 sales revenue shown
on the trial balance as of 12/31/2017?
b. What are the total number of unpaid invoices that comprise the $11,988,886 gross accounts
receivable balance shown on the trial balance as of 12/31/2017? Assume that Urgent has no
outstanding accounts receivable from 2016.
3. Data visualization tools such as Tableau can be used to help audit teams identify items or specific
areas of higher risk within an entire population. Your data and analytics center has provided you
with a set of Tableau visualizations to consider during your substantive testing procedures:
i. Three-way match of SalesOrderID, InvoiceID, and ShipID based solely on
SalesOrders database
ii. Sales by territory
iii. Sales by distributor
iv. Sales by quarter
v. Sales by territory by quarter
vi. Product sales by territory
vii. Fourth quarter sales by territory
viii. Sales vs. sales goals for fourth quarter by territory
ix. Sales by quarter by territory vs fourth quarter sales goals
a. Using the data visualizations provided in Tableau, compose a memo to be included in the audit
documentation file that identifies any pattern in the data that you believe may be indicative of
specific audit risks. In your memo, be sure to link the identified risks to the appropriate
significant account and relevant assertions.
b. Based on the analysis completed above, what further testing, if any, needs to be performed
over the identified risks and the remaining population? Stated differently, do any further tests
need to be performed or does the three-way match visualization, combined with your tests of
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controls and additional visualizations, provide you with sufficient appropriate evidence to
conclude about the occurrence of revenue at Urgent?
4. Technology tools like IDEA can also be used to help audit teams identify items with potentially
higher risks within an entire population of items in an efficient and effective manner. With this in
mind, complete the following steps.
a. The SalesOrder database was used to produce a Tableau visualization of three-way match in
the revenue cycle as described in the previous requirement. Using IDEA, verify the accuracy of
the SalesOrder database by creating a three-way match on your own using the SalesOrder,
Shipments, and CustomerInvoices databases. Are your conclusions the same? If so, how does
this increase your assurance about the accuracy of the SalesOrder database? If not, why not?
Did you identify any specific transaction that you believe should be considered higher risk for
the audit?
b. Analyze the sales revenue file using IDEA to determine whether any sales were made to
distributors without an established credit limit. Are there any exceptions? If there are
exceptions, what further testing would you perform on these exceptions?
c. Analyze the accounts receivable and related credit authorization limits using IDEA to determine
whether any customers have account balances as of 12/31/17 that exceed their existing credit
limit. Are there any exceptions to the credit limit control as of 12/31/17? Do you notice any
pattern in the exceptions? What further testing would you perform on these exceptions?
d. For some time, Urgent has based its allowance for doubtful accounts on an aging analysis and
the results have been historically accurate. Below, you have been provided with the client’s list
of customer balances in excess of 90 days. These are the accounts that the client will consider
when calculating the allowance for doubtful accounts as of 12/31/2017. Perform an aging
analysis using IDEA to assess the completeness and accuracy of Urgent’s list of customer
balances in excess of 90 days.
Urgent Medical Devices
Analysis of >90-Day Delinquent Accounts Receivable
As of December 31, 2017
SalesOrderID InvoiceDate TotalDue
3236 7/4/2017 56,251.34
3241 7/9/2017 73,450.67
3422 9/5/2017 73,450.67
3466 9/21/2017 59,932.09
3490 9/27/2017 54,851.15
317,935.92
i. Based on your analysis, does the client’s listing agree to your analysis completed in
IDEA?
ii. Do you have any concern with the client’s process for identifying the total amount of
significantly delinquent accounts? You may think broadly, beyond mechanical accuracy, in
considering the sufficiency of their process for identification of delinquent accounts.
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iii. According to Urgent’s unaudited trial balance, the balance for Allowance for Doubtful
Accounts is $310,000. Does the test performed above provide sufficient appropriate
evidence to support a conclusion on the valuation of accounts receivable? If not, what
additional testing would you recommend to reach an audit conclusion for this relevant
assertion?
5. Based on your risk analysis and findings in requirements 1) through 4), perform additional analyses
using IDEA to identify specific transactions, territories, or distributors that may require additional
substantive testing. Be creative when doing so. For example, consider patterns in the data
provided that might indicate management override of a control activity. Focus your additional
analytics on those areas. Prepare a listing of specific findings from your additional analytics that you
believe warrant additional testing.
6. In order to conclude on whether the risk of material misstatement has been reduced to an
acceptably low level for the relevant assertions identified, you need to consider, on an overall
basis, whether the results of your procedures provide sufficient appropriate evidence. Based on
the evidence that you have considered, can you reach a conclusion for the relevant assertions
identified? Why or why not?
Learning objectives of case
1. To understand the fraud risks associated with revenue recognition and its impact on the testing of
the revenue and accounts receivable cycle (demonstrated when students complete
requirement 1 of the case).
2. To understand the importance of determining that a population of data is complete and accurate
prior to its use in audit testing, including understanding how to reconcile the population to the
underlying books and records of the audit client (demonstrated when students complete
requirement 2 of the case).
3. To learn how to interpret commonly used data visualizations and reach audit conclusions based on
the issues, objectives and alternatives that surface given the observed facts and circumstances
(demonstrated when students complete requirement 3 of the case).
4. To understand how to utilize commonly used data and analytics software tools (i.e., IDEA and
Tableau) within a realistic audit context (demonstrated when students complete requirements
3, 4, and 5 of the case).
5. To develop critical thinking skills around the identification of exceptions and risk factors in client
provided data (demonstrated when students complete requirements 3, 4, and 5 of the case).
6. To recognize the importance of reaching an overall conclusion for each relevant assertion in
accordance with applicable professional standards based on the evidential matter considered
(demonstrated when students complete requirement 6 of the case).
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The information contained herein is of a general nature and is not intended to address the circumstances of any particular individual or entity. Although we endeavor to
provide accurate and timely information, there can be no guarantee that such information is accurate as of the date it is received or that it will continue to be accurate in
the future. No one should act upon such information without appropriate professional advice after a thorough examination of the particular situation.
This simulation is a work of fiction. Any names of persons, companies, events or incidents, are fictitious. Any resemblance to actual persons, living or dead, companies or
actual events is purely coincidental.
The views and opinions expressed herein are those of the authors and do not necessarily represent the views and opinions of KPMG LLP.