Loading...

Messages

Proposals

Stuck in your homework and missing deadline? Get urgent help in $10/Page with 24 hours deadline

Get Urgent Writing Help In Your Essays, Assignments, Homeworks, Dissertation, Thesis Or Coursework & Achieve A+ Grades.

Privacy Guaranteed - 100% Plagiarism Free Writing - Free Turnitin Report - Professional And Experienced Writers - 24/7 Online Support

Pepsico diversification strategy

16/03/2021 Client: saad24vbs Deadline: 10 Days

PepsiCo was the world’s largest snack and beverage company, with 2007 net revenues of approximately $39.5 billion. The company’s portfolio of businesses in 2008 included Frito-Lay salty snacks, Quaker Chewy granola bars, Pepsi soft drink products, Tropicana orange juice, Lipton Brisk tea, Gatorade, Propel, SoBe, Quaker Oatmeal, Cap’n Crunch, Aquafina, Rice-A-Roni, Aunt Jemima pancake mix, and many other regularly consumed products. Gatorade, Propel, Rice-A-Roni, Aunt Jemima, and Quaker Oats products had been added to PepsiCo’s arsenal of brands through the $13.9 billion acquisition of Quaker Oats in 2001. The acquisition was the final component of a major portfolio restructuring initiative that began in 1997. Since the restructuring, the company had increased revenues and net income at annual rates of 7 percent and 12 percent, respectively. A summary of PepsiCo’s financial performance is shown in Exhibit 1.

Exhibit 1: Financial Summary for PepsiCo Inc., 1998–2007 ($ in millions, except per share amounts)

Through 2007, the company’s top managers were focused on sustaining the impressive performance that had been achieved since its restructuring through strategies keyed to product innovation, close relationships with distribution allies, international expansion, and strategic acquisitions. Newly introduced products such as Gatorade G2, Tiger Woods signature sports drinks, and Quaker Simple Harvest multigrain hot cereal had accounted for 15–20 percent of all new growth in recent years. New product innovations that addressed consumer health and wellness concerns were the greatest contributors to the company’s growth, with PepsiCo’s better-for-you and good-for-you products accounting for 16 percent of its 2007 snack sales in North America, 70 percent of net beverage revenues in North America during 2007, and more than 50 percent of its 2007 sales of Quaker Oats products in North America. The company also increased the percentage of healthy snacks in markets outside North America since consumers in most developed countries wished to reduce their consumption of saturated fats, cholesterol, trans fats, and simple carbohydrates.

The company’s Power of One retailer alliance strategy had been in effect for more than 10 years and was continuing to help boost PepsiCo’s volume and identify new product formulations desired by consumers. Under the Power of One strategy, PepsiCo marketers and retailers collaborated in stores and during offsite summits to devise tactics to increase consumers’ tendency to purchase more than one product offered by PepsiCo during a store visit. In addition, some of PepsiCo’s most successful new products had been recommended by retailers.

PepsiCo’s international sales had grown by 22 percent during 2007, but the company had many additional opportunities to increase sales in markets outside North America. The company held large market shares in many international markets for beverages and salty snacks, but it had been relatively unsuccessful in making Quaker branded products available outside the United States. In 2006, 75 percent of Quaker Oats’ international sales of $500 million was accounted for by just six countries. In addition, PepsiCo’s international operations were much less profitable than its businesses operating in North America. While the operating profit margins of PepsiCo’s international division had ranged from 13.4 to 15.6 percent between 2004 and 2007, operating profit margins for its Frito-Lay and North American beverage business ranged from 21.3 to 25 percent during

The same time period. Quaker Foods’ sales of Cap’n Crunch, Life cereal, Quaker oatmeal, Chewy granola bars, Aunt Jemima, and Rice-A-Roni produced the highest profit margins among all PepsiCo brands, with operating profits exceeding 30 percent each year between 2004 and 2007.








Homework is Completed By:

Writer Writer Name Amount Client Comments & Rating
Instant Homework Helper

ONLINE

Instant Homework Helper

$36

She helped me in last minute in a very reasonable price. She is a lifesaver, I got A+ grade in my homework, I will surely hire her again for my next assignments, Thumbs Up!

Order & Get This Solution Within 3 Hours in $25/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 3 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

Order & Get This Solution Within 6 Hours in $20/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 6 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

Order & Get This Solution Within 12 Hours in $15/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 12 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

6 writers have sent their proposals to do this homework:

A+GRADE HELPER
Ideas & Innovations
Assignment Helper
Top Rated Expert
Top Academic Guru
Finance Professor
Writer Writer Name Offer Chat
A+GRADE HELPER

ONLINE

A+GRADE HELPER

You can award me any time as I am ready to start your project curiously. Waiting for your positive response. Thank you!

$64 Chat With Writer
Ideas & Innovations

ONLINE

Ideas & Innovations

Give me a chance, i will do this with my best efforts

$28 Chat With Writer
Assignment Helper

ONLINE

Assignment Helper

You can award me any time as I am ready to start your project curiously. Waiting for your positive response. Thank you!

$68 Chat With Writer
Top Rated Expert

ONLINE

Top Rated Expert

I am known as Unrivaled Quality, Written to Standard, providing Plagiarism-free woork, and Always on Time

$64 Chat With Writer
Top Academic Guru

ONLINE

Top Academic Guru

I have read and understood all your initial requirements, and I am very professional in this task.

$28 Chat With Writer
Finance Professor

ONLINE

Finance Professor

I will cover all the points which you have mentioned in your project details.

$21 Chat With Writer

Let our expert academic writers to help you in achieving a+ grades in your homework, assignment, quiz or exam.

Similar Homework Questions

Difference matters communicating social identity 2nd edition pdf - 1000 words and three scholarly references - DISCUSSION2 083120 - Pata case solution - 68 teeth by james moloney - Tom dixon david jones - Natural vs synthetic vitamin e - What is the magnification of a plane mirror - Comp 230 week 6 ilab - Case study on leadership styles in nursing - Genogram relationship lines - Home work - The gross material requirements plan combines - The instruction to follow is in the browse files. 0 plagiarism - Discussion - Angles formed by parallel lines cut by transversal - What are analogous structures - What Makes You Happy - Withcott church of christ - Download excel qm for mac - Literary techniques in hamlet - CCIS - Dropbox 3 (TWICE) - Vernon ah kee becauseitisbitter - Training evaluation report ppt - Mike rose blue collar brilliance - Building on Assessment 1 - Social integration and influence in group dynamics - Film Analysis - PLUGGED IN - Makes a lasting feeling or image - External application oriented devices that provide application security - Wkw the cinema of wong kar wai pdf - Verilog code for comparator using dataflow model - Irony in the interlopers - If the world were a village of 100 people - The following is a valid sql statement - Dramatic techniques in hamlet - Ultimate body applicator does it work - Annual report ratio analysis assignment - The helping process assessment to termination - Inside network perimeter security 2nd edition pdf - Lesson Planning: Effective Strategies - Due today by 10pm - Brake master cylinder pressure sensor - 81 prime or composite - Family guy and freud - Er diagram to table conversion ppt - Cisco fmc virtual datasheet - 6640 salisbury rd maumee oh 43537 - Woodcut of patriot woman - Equivalence class partitioning testing example - ISI Discussion 6 - Gamma function of 1 2 proof - Rate my teacher john abbott - Southeast medical center case study - 13100 queensgate road midlothian va - 2nd Paper Operational Excellence - Apple foxconn case study - The new republic unit test - Macbeth act 1 scene 3 summary - The statement "i've got to tell you something" is an example of __________. - Test kitchen self assembled à la carte decorating set - World's most expensive college 3.14 answer key - Information System - How to write a rational - Why does ammeter connected in series - Kids day easter show - Explain two basic principles of interpersonal communication - Grp products ltd bolton - Feature article about a person - Political Science - I fighteth you mighty hulk - Where is vitamin b2 absorbed - Sir charles darling geelong - Billy kratzert net worth - Client consultation card for spa - Happy fishing win money - Jlt insurance phone number - How do glaciers prove continental drift - Product line width length depth and consistency - Leccion 8 contextos activities answers - White blood cell count 14.8 - B1134 b1129 airbag codes - Circuit construction kit dc - Abercrombie and fitch diversity issues - FIN/571: Corporate Finance - When rewarding employees let them bus 302 - QUALITATIVE Journal Submit Article Reviews Here - English Course - tech communication - 10 things i hate about you taming of the shrew - Cost structure refers to the relative proportion of - Help please - What is a synthesis claim - Features, Advantages, Benefits - Voltage divider under load - Advantage air return air grille - Molar mass of ammonium dichromate - Cultural anthropology exam 3 answers - 21 leilani street kellyville ridge - Obb and bob phase 5 - On a classified balance sheet current assets are customarily listed