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Sailmaster makes high performance sails for competitive windsurfers

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Chapter 1 1- Using Exhibit 1.3 as a model, describe the source-make-deliver-return relationships in the following systems: Airline, An automobile manufacturer, A hospital, An insurance company 2- What service industry has impressed you the most with its innovativeness? 3- What is product-service bundling and what are the benefits to customers? 4- As the field of OSCM has advanced, new concepts have been applied to help companies compete in a number of ways, including the advertisement of the firm’s products or services. One recent concept to gain the attention of companies is promoting sustainability. Discuss how you have seen the idea of sustainability used by companies to advertise their goods or services. 5- Some people tend to use the terms effectiveness and efficiency interchangeably, though we’ve seen they are different concepts. But is there any relationship at all between them? Can a firm be effective but inefficient? Very efficient but essentially ineffective? Both? Neither? Objective Questions 1. Match the following OSCM job titles with the appropriate duties and responsibilities. Plant manager Supply chain manager Project manager Business process improvement analyst Logistics manager A: Plans and coordinates staff activities such as new product development and new facility location B: Oversees the movement of goods throughout the supply chain C: Oversees the workforce and resources required to produce the firm’s products D: Negotiates contracts with vendors and coordinates the flow of material inputs to the production process E: Applies the tools of lean production to reduce cycle time and eliminate waste in a process 1 2. Order the following major concepts that have helped define the OSCM field on a time line. Use 1 for the earliest to be introduced, and 5 for the most recent. Supply chain management Manufacturing strategy developed Business analytics Total quality management Electronic commerce Analytics Exercise: Comparing Companies Using Wall Street Efficiency Measures Pick an industry and compare three companies within that industry based on income per employee, revenue per employee, receivable turnover, inventory turnover, and asset turnover. The following is typical of what you might obtain: BP Shell ExxonMobil Oil Industry Management Efficiency Income/Employee 315,300 343,533 414,328 289,320 Revenue/Employee 4.6 Mil 5.2 mil 4.7 mil 3 Mil Receivable Turnover 9.38 6.29 13.17 13.5 Inventory Turnover 11.92 13.59 21.91 15.5 Asset Turnover 1.92 1.36 1.41 1.1 Identify which company appears to have the most productive employees. 2 Chapter 2 1- Match the following common risks with the appropriate mitigation strategy. Country risks A: Detailed tracking, alternate suppliers Regulatory risk B: Carefully select and monitor suppliers Logistics failure C: Contingency planning, insurance Natural disaster D: Good legal advice, compliance Major quality failure E: Currency hedging, local sourcing 2- As Operations Manager, you are concerned about being able to meet sales requirements in the coming months. You have just been given the following production report. JAN FEB MAR APR Units Produced 2300 1800 2800 3000 Hours per Machine 325 200 400 320 3 5 4 4 Number of Machines Find the average of the monthly productivity figures (units per machine hour). 3 3- Sailmaster makes high-performance sails for competitive windsurfers. Below is information about the inputs and outputs for one model, the Windy 2000. Units sold 1,217 Sale price each $1,700 Total labor hours 46,672 Wage rate $12/hour Total materials $60,000 Total energy $4,000 Calculate the productivity in sales revenue/labor expense. 4- A U.S. manufacturing company operating a subsidiary in an LDC (less-developed country) shows the following results: U.S. LDC Sales (units) 100,000 20,000 Labor (hours) 20,000 15,000 Raw materials (currency) $20,000 FC 20,000 Capital equipment (hours) 60,000 5,000 a. Calculate partial labor and capital productivity figures for the parent and subsidiary. Do the results seem misleading? b. Compute the multifactor productivity figures for labor and capital together. Do the results make more sense? 4 b. Calculate raw material productivity figures (units/$ where $1 = FC 10). Explain why these figures might be greater in the subsidiary. 5- A fast-food restaurant serves hamburgers, cheeseburgers, and chicken sandwiches. The restaurant counts a cheeseburger as equivalent to 1.25 hamburgers and chicken sandwiches as 0.8 hamburger. Current employment is five full-time employees who work a 40-hour week. If the restaurant sold 700 hamburgers, 900 cheeseburgers, and 500 chicken sandwiches in one week, what is its productivity? What would its productivity have been if it had sold the same number of sandwiches (2,100), but the mix was 700 of each type? 5 Chapter 3 Part I: Discussion Questions 1.

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