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Selling agents perform every wholesaling activity except

01/12/2021 Client: muhammad11 Deadline: 2 Day

An agent that receives goods on consignment from local sellers and negotiates sales in large, central markets is called a

Answer

[removed]


commission merchant.

[removed]


sales branch agent.

[removed]


selling agent.

[removed]


manufacturers' agent.

[removed]


broker-agent.

Which of the following is the least flexible of these important retailing strategy issues?

Answer

[removed]


Store atmosphere

[removed]


Scrambled merchandising

[removed]


Retail positioning

[removed]


Store image

[removed]


Location

A small self-service store that is open long hours and carries a narrow product assortment in convenient locations is best described as a

Answer

[removed]


discount store.

[removed]


department store.

[removed]


convenience store.

[removed]


supermarket.

[removed]


category killer.

What type of wholesaler transports a limited line of products directly to customers for immediate inspection and selection?

Answer

[removed]


On-site wholesalers

[removed]


Cash-and-carry wholesalers

[removed]


Rack jobbers

[removed]


Truck jobbers

[removed]


Drop shippers

____ have been successful because consumers are willing to drive significant distances to save money buying manufacturers' closeouts and irregulars.

Answer

[removed]


Off-price shopping centers

[removed]


Outlet shopping centers

[removed]


Regional shopping centers

[removed]


Power shopping centers

[removed]


Lifestyle shopping centers

Full-service, specialty-line wholesalers that own and maintain displays in discount stores and supermarkets are called

Answer

[removed]


specialty-line wholesalers.

[removed]


full-service stockers.

[removed]


in-store maintainers.

[removed]


assemblers.

[removed]


rack jobbers.

Merchant wholesalers who specialize in just a few functions and pass others along to other intermediaries or customers are called

Answer

[removed]


limited-service wholesalers.

[removed]


wholesale service specialists.

[removed]


general-line wholesalers.

[removed]


specialty-line wholesalers.

[removed]


specialty-service wholesalers.

A retailer is an organization that purchases products for the purpose of reselling them to

Answer

[removed]


other retail organizations.

[removed]


the government.

[removed]


ultimate consumers.

[removed]


wholesalers.

[removed]


nonprofit organizations.

Which of the following is a full-service merchant wholesaler?

Answer

[removed]


Cash-and-carry wholesaler

[removed]


General merchandise wholesaler

[removed]


Drop shipper

[removed]


Mail-order wholesaler

[removed]


Truck wholesaler

Selling agents perform every wholesaling activity except

Answer

[removed]


transporting goods.

[removed]


setting prices.

[removed]


financing the products.

[removed]


taking title to products.

Which of the following is the least flexible of these important retailing strategy issues?

Answer

[removed]


Store atmosphere

[removed]


Scrambled merchandising

[removed]


Retail positioning

[removed]


Store image

[removed]


Location

Direct marketing, direct selling, and automatic vending are all examples of ____ retailing.

Answer

[removed]


off-premise

[removed]


portfolio

[removed]


nonstore

[removed]


off-price

[removed]


direct

Large, self-service stores that carry a complete line of food products and some nonfood products are called

Answer

[removed]


discount stores.

[removed]


superstores.

[removed]


supermarkets.

[removed]


department stores.

[removed]


warehouse clubs.

The selling of merchandise outside the confines of actual facilities is generally called

Answer

[removed]


nonstore retailing.

[removed]


direct selling.

[removed]


direct marketing.

[removed]


Internet marketing.

[removed]


store-front sales.

A manufacturers' outlet mall is most appropriately classified as a(n)

Answer

[removed]


discounter.

[removed]


specialty retailer.

[removed]


off-price retailer.

[removed]


category killer.

[removed]


department store.

A small self-service store that is open long hours and carries a narrow product assortment in convenient locations is best described as a

Answer

[removed]


discount store.

[removed]


department store.

[removed]


convenience store.

[removed]


supermarket.

[removed]


category killer.

The marketing of products to ultimate consumers through face-to-face sales presentations either at home or the workplace is called

Answer

[removed]


direct marketing.

[removed]


direct-response marketing.

[removed]


telemarketing.

[removed]


personal selling.

[removed]


direct selling.

Agents and brokers that facilitate and negotiate purchases but do not actually take title to products are also known as

Answer

[removed]


functional wholesalers.

[removed]


commission wholesalers.

[removed]


hands-off intermediaries.

[removed]


contract negotiators.

[removed]


functional middlemen.

Wholesaling can be defined as

Answer

[removed]


transactions in which products are bought for resale.

[removed]


transactions made at a discount.

[removed]


sales made to retailers only.

[removed]


transactions in which purchases are for production of other goods only.

[removed]


marketing activities necessary to conduct exchanges with consumers.

The performance of marketing-related activities conducted on the telephone is called

Answer

[removed]


e-marketing.

[removed]


direct-response marketing.

[removed]


telemarketing.

[removed]


phone retailing.

[removed]


tel-selling.

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