MGMT 436 Capstone 11/8/2017 Page 1 of 2
• All outside information used in the paper must be correctly cited and referenced. STRATEGIC AUDIT REPORT- Guidelines I - EXECUTIVE SUMMARY (1 Page)
• This section should be a review of the Strategic Audit’s findings. It is not to be a history of the firm, or what the firm does. It should be an overview of what is contained in the strategic audit report and the findings. The Executive Summary is meant to sell your Strategic report to your reader.
II – HISTORY OF THE STRATEGIC AUDIT FIRM (1 Page)
• Give a brief history on your Strategic Audit firm. III. MISSION AND VISION STATEMENTS ANLYSES (2 Pages)
• Identify your firm’s Mission and Vision Statements. • Explain what makes a good mission and vision statement (definition) • Analyze them. The analytical content should be in-depth and descriptive. • Recommend a revised Mission Statement and or Vision Statement, if needed. Support your
decision. • If a Mission Statement and or a Vision Statement does not currently exist, create one or both.
Give your rationale. IV. CORPORATE GOVERNANCE (2 Pages)
• Board of Directors- • Mention who is on the BOD; what organizations do they represent; when they were elected to
the BOD; and what BOD Committees they are on. • Senior Management- • List the present senior management team.
V. EXTERNAL ENVIRONMENT: OPPORTUNITIES AND THREATS (1 Page)
• EFAS Analysis- Create an EFAS Matrix. VI. INTERNAL ENVIRONMENT: STRENGTHS AND WEAKNESSES (1 Page)
• IFAS Analysis – Create an IFAS Matrix. VII - ANALYSIS OF STRATEGIC FACTORS- SWOT Matrix (1 Page)
• SFAS Analysis- Create a SFAS Matrix. VIII. STRATEGIC ALTERNATIVES AND RECOMMENDED STRATEGY- TOWS Matrix (1 Page)
• TOWS Analysis – Create TOWS Matrix with four strategies.
IX. IMPLEMENTATION OF RECOMMENDED STRATEGY (1 Page)
• From your TOWS Analysis and Matrix recommend the one strategy that you feel best meets the future needs of your firm. Support your decision. This is the most important section in the strategic audit report, it should tell the reader what you are going to do with all of the information presented in the audit, and the best future strategy for the organization.
X. REFERENCES (1 Page)
• At least seven quality references. (All listed references must include an in text citation in the audit report where it was actually used).