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Strategic management of information systems pearlson pdf

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BINDEXXML 06/22/2012 18:40:24 Page 402

FFIRSXML 06/22/2012 18:37:30 Page 1

5TH EDITION

Managing and Using Information Systems A Strategic Approach

KERI E. PEARLSON KP Partners

CAROL S. SAUNDERS University of Central Florida Dr. Theo and Friedl Schoeller Research Center for Business and Society

JOHN WILEY & SONS, INC.

FFIRSXML 06/22/2012 18:37:30 Page 2

To Yale & Hana

To Rusty, Russell & Kristin

VP & EXECUTIVE PUBLISHER: Don Fowley EXECUTIVE EDITOR: Beth Lang Golub ASSISTANT EDITOR: Samantha Mandel PROGRAM ASSISTANT: Elizabeth Mills MARKETING MANAGER: Chris Ruel MARKETING ASSISTANT: Ashley Tomeck DESIGNER: Wendy Lai ASSOCIATE PRODUCTION MANAGER: Joyce Poh PRODUCTION EDITOR: Jolene Ling

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This book is printed on acid free paper.

Founded in 1807, John Wiley & Sons, Inc. has been a valued source of knowledge and understanding for more than 200 years, helping people around the world meet their needs and fulfill their aspirations. Our company is built on a foundation of principles that include responsibility to the communities we serve and where we live and work. In 2008, we launched a Corporate Citizenship Initiative, a global effort to address the environmental, social, economic, and ethical challenges we face in our business. Among the issues we are addressing are carbon impact, paper specifications and procurement, ethical conduct within our business and among our vendors, and community and charitable support. For more information, please visit our website: www.wiley.com/go/citizenship.

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Library of Congress Cataloging-in-Publication Data Pearlson, Keri.

Managing and using information systems: a strategic approach/Keri E. Pearlson, Carol S. Saunders. – 5th ed. p. cm.

Includes index. ISBN 978-1-118-28173-4 (pbk.) 1. Knowledge management. 2. Information technology–Management. 3. Management information systems.

4. Electronic commerce. I. Saunders, Carol S. II. Title. HD30.2.P4 2013 658.4 0038011—dc23 2012015379

Printed in the United States of America 10 9 8 7 6 5 4 3 2 1

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FPREFXML 06/14/2012 9:35:41 Page 3

cPreface Information technology and business are becoming inextricably interwoven. I don’t think anybody can talk meaningfully about one without the talking about the other.1

Bill Gates Microsoft

I’m not hiring MBA students for the technology you learn while in school, but for your ability to learn about, use and subsequently manage new technologies when you get out.

IT Executive Federal Express

Give me a fish and I eat for a day; teach me to fish and I eat for a lifetime. Proverb

Managers do not have the luxury of abdicating participation in information systems decisions. Managers who choose to do so risk limiting their future business options. Information systems are at the heart of virtually every business interaction, process, and decision, especially when one considers the vast penetration of the Web in the last few years. Mobile and social technologies have brought information systems to an entirely new level within firms, and between individuals in their personal lives. Managers who let someone else make decisions about their informa- tion systems are letting someone else make decisions about the very foundation of their business. This is a textbook about managing and using information, written for current and future managers as a way of introducing the broader implications of the impact of information systems.

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