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Strategic management of information systems pearlson pdf

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BINDEXXML 06/22/2012 18:40:24 Page 402

FFIRSXML 06/22/2012 18:37:30 Page 1

5TH EDITION

Managing and Using Information Systems A Strategic Approach

KERI E. PEARLSON KP Partners

CAROL S. SAUNDERS University of Central Florida Dr. Theo and Friedl Schoeller Research Center for Business and Society

JOHN WILEY & SONS, INC.

FFIRSXML 06/22/2012 18:37:30 Page 2

To Yale & Hana

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Library of Congress Cataloging-in-Publication Data Pearlson, Keri.

Managing and using information systems: a strategic approach/Keri E. Pearlson, Carol S. Saunders. – 5th ed. p. cm.

Includes index. ISBN 978-1-118-28173-4 (pbk.) 1. Knowledge management. 2. Information technology–Management. 3. Management information systems.

4. Electronic commerce. I. Saunders, Carol S. II. Title. HD30.2.P4 2013 658.4 0038011—dc23 2012015379

Printed in the United States of America 10 9 8 7 6 5 4 3 2 1

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FPREFXML 06/14/2012 9:35:41 Page 3

cPreface Information technology and business are becoming inextricably interwoven. I don’t think anybody can talk meaningfully about one without the talking about the other.1

Bill Gates Microsoft

I’m not hiring MBA students for the technology you learn while in school, but for your ability to learn about, use and subsequently manage new technologies when you get out.

IT Executive Federal Express

Give me a fish and I eat for a day; teach me to fish and I eat for a lifetime. Proverb

Managers do not have the luxury of abdicating participation in information systems decisions. Managers who choose to do so risk limiting their future business options. Information systems are at the heart of virtually every business interaction, process, and decision, especially when one considers the vast penetration of the Web in the last few years. Mobile and social technologies have brought information systems to an entirely new level within firms, and between individuals in their personal lives. Managers who let someone else make decisions about their informa- tion systems are letting someone else make decisions about the very foundation of their business. This is a textbook about managing and using information, written for current and future managers as a way of introducing the broader implications of the impact of information systems.

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