Question Description
we have to do a volunteering marketing one-page report of an animal nonprofit organization.
APA.
Our local organization is
Sylvan Heights Bird Park https://www.shwpark.com/ And we want to increase volunteering. There are some resources for our report:
http://www.humanesociety.org/sites/default/files/a...
https://www.volunteerhub.com/blog/best-practices-v...
https://www.volunteerhub.com/blog/volunteer-recrui...
Take a look on their website. its gonna help you a lot https://www.shwpark.com/
Main Sylvan Heights-specific volunteer recruitment points:
Volunteer recruitment for Sylvan Heights needs to be especially thoughtful; according to the “Volunteer Management for Animal Care Organizations” guide, only 4.8% of people reported volunteering with an animal care organization.
·One of the best ways to access volunteers is through the personal networks of current volunteers, according to the Humane Society of the United States’ “Volunteer Management for Animal Care Organizations” guide. This aligns well with the data that we have from Sylvan Heights visitors; word of mouth has been the most powerful marketing tool that SHBP has.
VolunteerHub also recommends establishing relationships with volunteers. This could also mean establishing relationships with groups such as student organizations at ECU or local schools, with senior organizations, etc. that can help with specific group volunteer projects at Sylvan Heights or that can become volunteer pipelines. SHBP is in a rural, economically depressed area that may have a limited number of individuals from which to recruit volunteers. By creating collaborative pipelines, SHBP may be able to more efficiently find new volunteers.