Entrepreneurial Small Business (3rd Edition)
Entrepreneurship Module5:
CASE STUDY 2
Complete Case # 12, “The Wallingford Bowling Center” on pp.C-14 through C-15 in the back of your textbook. Answer the end-of-case questions and submit your answers where designated in Blackboard.
Instructions
Write your case study paper according to APA style guidelines including cover and reference pages. The cover page should contain a running head, page number, and byline. The body of the paper should include an introduction, narrative (body), and conclusion. These three sections should discuss the case study contents and provide the reader with adequate information that when the questions are answered, the reader is able to make a connection between the case study and the question responses. Please address the questions in a comprehensive and scholarly fashion; additional citations and references are expected. The page length for this assignment should be 3–5 pages excluding cover and reference pages. No abstract is required for this assignment; however, a table-of-contents is.
POINTS: 100 TOTAL
Formatting – APA Basics
•1” margins all around
•Double-spaced from beginning to end
•Times New Roman Font
•12-point font size
•Indent beginning of paragraphs one-half inch
•Use headings as necessary:
•
oIntroduction (Use title of the paper, not the word introduction)
oNarrative (Body of the paper)
oConclusion
oQuestion 1
oQuestion 2
oQuestion 3
oQuestion 4 (as necessary)
oReferences
Managing Organizational Change: A Multiple Perspectives Approach (2nd Edition)
Select the link to submit your assignment.
The British Airways Swipe Card Debacle (Chapter 8)
Thoroughly read the case study on pages 239-241 and fully answer questions 1,3, and 4 located on page 241.
Your report for solving the case must include the following headings:
•Overview – Summarizing the case scenario and identifying all the problems, issues, constraints, related to the case.
•Discussion Questions – Answering all the questions.
•Debriefing – Reflecting your thoughts, opinions, and solutions based on the case.
Written assignments must adhere to APA style guidelines. Writing style resources are available in the Tools and Resources folder within your Blackboard shell. Submit your response to the questions in a MS Word document. Use the following assignment title format:
•LastNameFirstInitial_Case2 (example: SmithJ_Case2)
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