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Under armour ratios

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Using the financial statements for Nike, Inc. and Under Armour, Inc.,respectively, you will calculate and compare the financial ratios listed further down this document for the fiscal year ending 2014, and prepare your comments about the two companies’ performances based on your ratio calculations. The entire project will be graded by the instructor at the end of the final submission in Week 7, and one grade will be assigned for the entire projectGo to the Course Resources page within the CourseSpecific Resources section. The Course Resources page is under Course Home. Complete your Title page on this tab. Please include your name, the course, the date, your instructor's name, and the title for the project. Name: Theresa Bentch Course: Accounting 504 Date: 6/5/2016 Professor: Michael Morrison Course Project: A Financial Statement Analysis A Comparative Analysis of Nike, Inc. and Under Armour, Inc der Armour, Inc Complete one paragraph, profiling each company's business, including information such as a brief history, where they are located, number of employees, the products they sell, and so forth. Please reference any websites that you used for the Profiles on the Bibliography tab. Nike, Inc. was incorporated in 1968 under the laws of the State of Oregon. Their principal business activity is the design, development, and worldwide marketing and selling of athletic footwear, apparel, equipment, accessories, and services. NIKE is the largest seller of athletic footwear and athletic apparel in the world. They sell their products to retail accounts, through NIKE-owned retail stores and internet websites (which are refered to as “Direct to Consumer” or "DTC" operations), and through a mix of independent distributors and licensees throughout the world. Virtually all of their products are manufactured by independent contractors. Practically all footwear and apparel products are produced outside the United States, while equipment products are produced both in the United States and abroad. Nike has 322 U.S. retail stores with 5 primary distrbution centers located in Memphis, TN. Nike has 536 Non-U.S. retail stores located all over the world. They utilize trademarks on nearly all of their products and believe having distinctive marks that are readily identifiable is an important factor in creating a market for goods, in identifying the brands and the Company, and in distinguishing their goods from the goods of others. The NIKE and Swoosh Design trademarks to be among their most valuable assets and they have registered these trademarks in almost 170 jurisdictions. They own common law rights in the trade dress of several significant shoe designs and elements. NIKE has copyright protection in its design, graphics and other original works. As of May 31, 2014, Nike had approximately 56,500 employees worldwide, including retail and parttime employees.. NIKE has never experienced a material interruption of operations due to labor disagreements. Total NIKE Brand Revenues for 2014 were $26,112 million, revenues $ 27,799 million, Gross profit 12,446 million, Gross margin % 44.8 %, Net income from continuing operations 2,693 million, Net income (loss) from discontinued operations — Net income 2,693 million. Under Armour's principal business activities are the development, marketing and distribution of branded performance apparel, footwear and accessories for men, women and youth. The brand’s moisture-wicking fabrications are engineered in many designs and styles for wear in nearly every climate to provide a performance alternative to traditional products. In December 2013, they acquired MapMyFitness, Inc. (“MapMyFitness”), a digital connected fitness company with users primarily in the U.S., and in January 2015, they acquired Endomondo, ApS. ("Endomondo") a digital connected fitness company with over 20 million registered users primarily in Europe and other regions outside the U.S. In February 2015, we entered into an agreement to acquire MyFitnessPal, Inc. ("MyFitnessPal"), a digital nutrition and connected fitness company with over 80 million registered users. Combined with the growth of MapMyFitness, these acquisitions will expand our Connected Fitness Community to include more than 120 million registered users. The acquisition is expected to close in the first quarter of 2015, subject to regulatory approval. They have registered trademarks around the globe, including UNDER ARMOUR ® , HEATGEAR ® , COLDGEAR ® , ALLSEASONGEAR ® and the Under Armour UA Logo. Their product offerings consist of apparel, footwear and accessories for men, women and youth. In 2014 , sales of apparel, footwear and accessories represented 74% , 14% and 9% of net revenues, respectively.

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