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The Wall Street Journal: Redesigning for Today’s Platforms Case Study
Subject
Writing
Question Description
Part I:
Pick ONE of the following two case studies for this portion of the assignment, and follow the
steps associated with that case study.
Case Study #1: The Wall Street Journal: Redesigning for Today’s Platforms
Read the case study in Chapter 4 of the textbook titled “The Wall Street Journal: Redesigning for Today’s Platforms”
In < 700 words, write a response essay that addresses the following questions/issues:
● How has the Wall Street Journal been a technology pioneer among its peers? Name and describe 2-3 ways in which the WSJ has been an innovator.
● What are some challenges faced by the Wall Street Journal? In other words, why don’t the issues that come up in this case lend themselves to simple, straightforward solutions?
● As a reader of online news, what are your thoughts about some of the features and limitations mentioned in the case? Is the Wall Street Journal generally getting it right, or should they take another approach? If you are not a reader of online news, that’s fine -- you can talk about your general opinions regarding the issues raised here in the case. You may consult outside sources to help inform your understanding of the general themes/ideas, but you do not need to. No citations are needed, either. Most of your time and energy should be devoted to the third section. I am looking to see case write-ups that demonstrate effort and originality -- not some particular “right” answer to the questions. Remember the word limit -- it is included here for a reason.
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