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1. What are the key elements of Tesla Motors’ strategy? Relate them to the five generic competitive strategies (low-Cost Provider Strategy, broad Differentiation Strategy, focused Low Cost Strategy, focused Differentiation Strategy, Best-Cost Provider Strategy.
2. The product distribution strategy of Tesla adopted a unique approach to the automobile industry. Does this strategy align best with an aggressive or defensive orientation? Justify your choice.
3. If nothing else, CEO Elon Musk can be called a visionary. As such, what impact has Musk’s leadership had upon the business culture of Tesla? Be descriptive, and provide examples in your response.
4. One tried and true method to expand a business is to seek out merger opportunities; another is to pursue acquisitions. If you were a member of Tesla’s senior management, would you recommend pursuing a merger as a strategic approach? Why or why not? Be expansive in your response.
5. Examine the concept of outsourcing value-chain actions within business operations. Such practices can have a strategic benefit in several ways. Of those strategies, identify one that can be applied to Tesla and provide an example of how that strategy is utilized at Tesla.
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