SWOT Analysis Template
Student Name: Stefanie Williams
Thesis statement (State the name of the selected organization and what will be covered in the SWOT Analysis in one sentence):
· The Parkview Health System presents strengths, weaknesses, opportunities and threats it encounters in an attempt to achieve their mission, upon which this discussion paper are established.
Strategic Goal(s) (Identify at least one strategic goal that could be pursued in the business plan based on the SWOT Analysis):
· SWOT analysis is a methodology of planning that enables the Parkview health system in establishing a strategic plan to achieve goals, boost operations and business relevancy.
Strengths
In this section include information regarding:
· Strengths – characteristics that are attributes of the organization (internal in origin) that would help achieve the strategic plan.
· Adequate resources financially (Olyaeemanesh et al., 2018).
· Good relations and contacts.
· Distinguishing competence (Helms et al.,2008)
· Innovative services and programs (Dixon, 2012).
Weaknesses
In this section include information regarding:
· Weaknesses – characteristics that are attributes of the organization (internal in origin) that would be harmful in achieving the strategic plan.
· Unclear directions strategically (Helms et al., 2008).
· Missing essential competent skills.
· A decreasing position with competitors (Dixon 2012).
· Poor record keeping of strategies of implementation.
Opportunities
In this section include information regarding:
· Opportunities – characteristics that are attributes of the environment (external in origin) that would help achieve the strategic plan.
· Entering new segments and markets (Goen 2019).
· Expansion of services to reach a broad patient range
· Diversification
· Weak competitors (van Wijngaarden et al., 2012).
Threats
In this section include information regarding:
· Threats – characteristics that are attributes of the environment (external in origin) that would be harmful in achieving the strategic plan.
· Increased changes in demography (Helms et al., 2008).
· Vulnerability in business recession and cycle in business
· Untimely government policies
· Increasing in pressure from competitors (Goen 2019).
References
Dixon, C. (2012). Parkview Vistas.
Goen, A. (2019). Long-Term Sustainability of Merger and Acquisitions as a Growth Driver: A Case Study of Hospital Corporation of America (Doctoral dissertation, University Honors College, Middle Tennessee State University).
Helms, M. M., Moore, R., & Ahmadi, M. (2008). Information technology (IT) and the healthcare industry: A SWOT analysis. International Journal of Healthcare Information Systems and Informatics (IJHISI), 3(1), 75-92.
Olyaeemanesh, A., Behzadifar, M., Mousavinejhad, N., Behzadifar, M., Heydarvand, S., Azari, S., & Bragazzi, N. L. (2018). Iran’s health system transformation plan: a SWOT analysis. Medical journal of the Islamic Republic of Iran, 32, 39.
van Wijngaarden, J. D., Scholten, G. R., & van Wijk, K. P. (2012). Strategic analysis for health care organizations: the suitability of the SWOT‐analysis. The International journal of health planning and management, 27(1), 34-49.