Euromonitor Passport
The enclosed link will lead you to the Euromonitor Passport database containing consumption
data from many countries around the world. (You will need to enter your information to access
the database A-Z as it is provided to us through our university library). Euromonitor is one of the
world's leading market research firms. I encourage you to explore the database as it provides a
wide array of both quantitative and qualitative research on consumption patterns from several
countries. It shows, for instance, which countries have the largest markets for goods such as beer,
soap, shoes and clothing. It also shows per capita consumption levels.
http://www.portal.euromonitor.com.libproxy.lib.csusb.edu/portal/magazine/homemain
Identify an Opportunity with Euromonitor
https://www.youtube.com/watch?v=qv6gTJrtcto
http://portal.euromonitor.com.libproxy.lib.csusb.edu/portal/magazine/homemain
http://www.portal.euromonitor.com.libproxy.lib.csusb.edu/portal/magazine/homemain
https://www.youtube.com/watch?v=qv6gTJrtcto