Applied Research in Business – BUSM20000D Research Project - Data Analysis (20%)
Group: Area Evaluation Criteria Comments Grade Research Hypotheses
- Minimum 8 -10 hypotheses (2 per student) - Clear statement of null and working hypotheses - Question numbers included in hypotheses - Correct formulation of hypotheses H0 and H1
/10
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Descriptive Statistics for Demographic Questions
- Accurate description of your case sample - Correct description and analysis of all demographic
questions included in the data set - Appropriate tables and graphs summarizing descriptive
statistics per variable (Use Excel to construct your graphs, bar charts, etc.)
/10
Statistics used and Significant findings
- Correct use of statistics chosen (accordingly to the level of measurement of the variables) to test your hypotheses
- Accurate reporting of significant differences in crosstabs, t-tests, ANOVAS, correlations, regressions
- Clear reporting of key statistics such as F, t, r, r2, α, or p values, etc.
- Appropriate rejection or acceptance of null hypothesis
/30
Graphical representations
- All hypotheses included graphs and tables to feature significant findings and were properly labeled and formatted using APA 6th Ed
- Graphs and tables titles were related to main variables displayed
- Lack of use of APA 6th Ed will give you a 0 in this section
/20
Interpretation of Key Findings and Business Implications
- Key findings accurately outlined - Coherent and logic analysis - Explanation of evidence/findings in terms of business
research findings or human behavior - Findings relate back to research hypothesis and
provide feasible and practical recommendations
/20
Appendices: - Complete listing of all percentage summary tables for demographic variables
- SPSS outputs well organized by hypothesis (Appendix A, Appendix B, …)
- Easy to navigate, no tables cut off, complete listing of all relevant outputs
- Appropriate testing techniques used for each combination of variables (hypotheses)
/10
Total= _____/%