Loading...

Messages

Proposals

Stuck in your homework and missing deadline? Get urgent help in $10/Page with 24 hours deadline

Get Urgent Writing Help In Your Essays, Assignments, Homeworks, Dissertation, Thesis Or Coursework & Achieve A+ Grades.

Privacy Guaranteed - 100% Plagiarism Free Writing - Free Turnitin Report - Professional And Experienced Writers - 24/7 Online Support

Credibility in business communication

27/03/2021 Client: saad24vbs Deadline: 2 Day

Business Communication

Developing Leaders for a Networked World

Peter W. Cardon www.mhhe.com

ISBN 978-0-07-340319-9 MHID 0-07-340319-9

Bu sin

ess C o m m u n ic atio

n Developing Leaders for a Netw

orked W orld

Cardon

Imagine yourself at the center of the communication process …

How do you establish credibility with your communication?

How do you convey your message effectively to influence others?

How do you set yourself apart with your communication skills to reach professional goals?

Develop into a leader for a networked world as Peter Cardon puts you at the center of business communication through his:

Unique focus on credibility woven throughout the textbook chapters

Practitioner and business case-based approach

Forward-looking vision built on tradition

@petercardon

To learn more and to stay up-to-date in the Business Communication field visit www.cardonbcom.com

E A N

See Yourself as a Developed Leader for a Networked World with Peter Cardon’s Business Communication

M d. D

alim #1215070 11/19/12 C

yan M ag Y

elo B lack O

pW hiteX

2

J O H N S O N , O L I V I A 9 1 1 0

Introduction to Business Communication Chapter 1 Establishing Credibility

Pa r

t O

N E

car03199_ch01_001-022.indd 1car03199_ch01_001-022.indd 1 23/11/12 7:43 PM23/11/12 7:43 PM

J O H N S O N , O L I V I A 9 1 1 0

After studying this chapter, you should be able to do the following:

LO1.1 Explain the importance of establishing credibility for business communications.

LO1.2 Describe how competence, caring, and character affect your credibility as a communicator.

LO1.3 Define and explain business ethics, corporate values, and personal values.

LO1.4 Explain the FAIR approach to ethical business communications.

Learning Objectives

Establishing Credibility

C H

A P

T ER

o n

e

car03199_ch01_001-022.indd 2car03199_ch01_001-022.indd 2 23/11/12 7:43 PM23/11/12 7:43 PM

J O H N S O N , O L I V I A 9 1 1 0

Chapter Case: A Culture of Trust at eBay

Who’s Involved

Meg Whitman former CEO (1998–2008)

John Donahoe CEO of eBay (2008–present)

Pierre Omidyar founder and chairman of eBay (1995–present)

The Situation

Perhaps no company better exemplifies the importance of trust or credibility in business relationships than eBay. eBay’s online auction and shopping website is built on the notion that buyers and purchas- ers can trust one another to accurately represent the quality and nature of products and ship them in a safe and timely manner—a business model based on the notion of trusting a complete stranger. In recent years, eBay has begun to post seller ratings, which are measures of seller credibility in terms of accuracy of item descriptions, honesty of communications, reliability in shipping time, and fairness of shipping and handling charges.

Why Does T his Matter?

In most business situations, others make judgments about what you say, write, and do based on your credibility. Credibility is your reputation for being trustworthy— trustworthy to perform your work with excellence; to care about those you work with and for; to live by high ethical, corporate, and personal values; and to deliver on your promises. In short, your credibility is the degree to which others believe or trust in you. In this book, we often use the terms trust and credibility interchangeably.

Business communications occur in the context of working relationships, all of which depend on trust. 1 Credibility has always been important to business relationships, yet its importance has grown in recent years with an increasingly interdependent, knowledge-based workplace. 2 As one of the foremost thinkers on trust in the work- place, Stephen M. R. Covey made this observation:

Contrary to what most people believe, trust is not some soft, illusive quality that you either have or you don’t; rather, trust is a pragmatic, tangible, actionable asset that you can create—much faster than you probably think possible. . . . It is the key leadership competency of the new global economy. 3

The importance of credibility as a basis for effective communication is universal. As Victor K. Fung, chairman of the Li and Fung Group centered in Hong Kong, China, stated, “A good leader is probably no different in any culture in the sense that a good leader must have credibility. That is something one establishes . . . based on the way one handles [oneself] . . . and by [an] established track record.” 4 Fung’s comments illus- trate an important point that we will explore in detail: Credibility emerges from several sources, including abilities and achievements as well as interpersonal skills and traits.

In this chapter, we discuss the ways that business executives and the business community establish trust. Then, we focus on three components of credibility: compe- tence, caring, and character. 5 First, however, we discuss the culture of trust at eBay. Throughout the chapter, we will return to the culture of trust at eBay with examples and comments from business executives. 6

? LO1.1 Explain the

importance of establishing credibility for business communications.

Hear Pete Cardon explain why this

matters.

Can’t Scan? Try ScanLife at your app store or visit

bit.ly.com/CardonWhy1

car03199_ch01_001-022.indd 3car03199_ch01_001-022.indd 3 23/11/12 7:43 PM23/11/12 7:43 PM

J O H N S O N , O L I V I A 9 1 1 0

Do you operate from a position of trust or credibility? That is one of the first things you should consider as you communicate. In the business world, you

Homework is Completed By:

Writer Writer Name Amount Client Comments & Rating
Instant Homework Helper

ONLINE

Instant Homework Helper

$36

She helped me in last minute in a very reasonable price. She is a lifesaver, I got A+ grade in my homework, I will surely hire her again for my next assignments, Thumbs Up!

Order & Get This Solution Within 3 Hours in $25/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 3 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

Order & Get This Solution Within 6 Hours in $20/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 6 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

Order & Get This Solution Within 12 Hours in $15/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 12 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

6 writers have sent their proposals to do this homework:

Chartered Accountant
Fatimah Syeda
Top Academic Tutor
Quick Finance Master
Helping Engineer
Assignment Solver
Writer Writer Name Offer Chat
Chartered Accountant

ONLINE

Chartered Accountant

I will cover all the points which you have mentioned in your project details.

$81 Chat With Writer
Fatimah Syeda

ONLINE

Fatimah Syeda

I am known as Unrivaled Quality, Written to Standard, providing Plagiarism-free woork, and Always on Time

$112 Chat With Writer
Top Academic Tutor

ONLINE

Top Academic Tutor

I will cover all the points which you have mentioned in your project details.

$62 Chat With Writer
Quick Finance Master

ONLINE

Quick Finance Master

I have read and understood all your initial requirements, and I am very professional in this task.

$88 Chat With Writer
Helping Engineer

ONLINE

Helping Engineer

Give me a chance, i will do this with my best efforts

$95 Chat With Writer
Assignment Solver

ONLINE

Assignment Solver

I have read and understood all your initial requirements, and I am very professional in this task.

$22 Chat With Writer

Let our expert academic writers to help you in achieving a+ grades in your homework, assignment, quiz or exam.

Similar Homework Questions

The dangerous morality of managing earnings - 3 lines of defense immune system - Wheel of fortune announcer jim thornton salary - Rmit staff health declaration - The Flow of Energy - Hku science honours classification - Statement of purpose for international business management course - Construct a flexible budget performance report - Sql server code page - Modern database management 13th edition solution manual pdf - The proof of the pudding is in the eating essay - What is price escalation in international marketing - Creating Graphic Organizers Using Microsoft Word (Links to an external site.) to demonstrate universal learning and behavior characteristics and strategies for a disability. - Communication skills workshop outline - Macbeth act 1 scene 7 techniques - Dead flowers solo tab - Human Resource - Mlc prerequisite expository essay - Poverty in urban areas - Movement sequences in volleyball - The cold drawn aisi steel bar shown - Arc training centre for advanced manufacturing of prefabricated housing - Design 8086 based system with following specifications - New century financial corporation case study answers - Outline the stages in the development of expertise - I have read and understood the policy - Resonance structure of co3 - Bottlebrush australian bush flower essence - Discussion 9 - Hot gear div of lenient llc - Assignment, finish in 3 hours - Business Policy and Strategy III Case Study - Radiation: Pros and Cons of Using Nuclear Power - It general controls review - Sathyabama university syllabus for mechanical - Field instrument installation procedure - Unit 7 the developing manager - G1 - Cr-3 - Role of nurse informaticist in system development life cycle - Wall street journal classroom edition unit 3 debate minimum wage - Arousal cycle challenging behaviour - Which ncaa college basketball conferences have the higher probability - Why do some executives refuse to function as project sponsors? - Resource assignment - Physical behavior of matter heating and cooling curves - Parkinson's disease case study example - MGT 637 Unit 4 Group Project - What is Public Health? - Dna replication lab activity - Functional language lesson plan - How to run pspice simulation in orcad - Number of lululemon stores 2017 - National Labor Relations Act - Blackboard of my heart chords - Applying all the code on your selected dataset, complete all codes from Chapter Bivariate Graphs. - Describe and discuss SAN,NAN and cloud-based data storage works (3-4) - Example of problem identification - Www drugabuse gov publications drugfacts high school youth trends - Review a Documentary - Walker and avant 2005 concept analysis - How many edges does a pentagon have - Jolly phonics sounds ppt - Crowned and uncrowned gear teeth - Mike rose blue collar brilliance - Code cracker flash version - Reflection paper project management - Vince lombardi number one speech - What is the instrument to measure mass - Vision of Nursing - Family Support History - Positive rational numbers symbol - The greek claims his shock heir epub bud - Athlean x training system pdf free - Aseptic technique nsw health - Mental Health Journal - 2 federal laws that protect employees - Dax calder dentist west perth - Case study - Area of compound shapes - Beardless barley hay for cows - Math homework help linear equations - Irish air corps spitfire - What is 10 of $800 - Ccu strategic objectives - Fairphone case study - Coevolutionary arms races occur between _____ - Ncalt managed learning environment - The lion cannot protect himself from traps - Sales of cool man air conditioners have grown - Marius reflects the problems of the late republic in that he - Experimental research - Reply 2 635 - Mendel paper company - Mccormack mccance 2010 person centred nursing - Discuss financing options for your business - Ernestine wiedenbach theory ppt - Michael kors marketing plan - Inventory raw materials work in process finished goods - TLMT601 Week 2 Assignment