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“Ethnography and Culture” by James P. Spradley


What is the definition of culture?


How is this definition related to the way that anthropologists study culture?


culture is knowledge


that generates cultural behavior, cultural knowledge, and cultural artifacts;


Also gives examples of cross-cultural misunderstanding.


Culture


is the learned and shared knowledge that people use to generate behavior and interpret experience (Spradley, 2).


And Ethnographic fieldwork is hallmark of Anthropology


To understand another culture from the native point of view.


Where in the jungles of Peru…


Or on a college campus


“Ethnography…the work of describing a culture” (7)


2. What is the relationship among cultural behavior, cultural artifacts and cultural knowledge?


Cultural knowledge is learned, not biologically inherited.


At the moment of birth, we lack a system of beliefs, knowledge, and patterns of customary behavior.


EG: We inherit the potential to cry, but we must learn our cultural rules for when crying is appropriate.


EG: food


EG: relationship to dogs


Culture is shared (social concept)


Culture is….


Learned (not innate or biological)


Dynamic (not static)


Varies


Changes


Shared


Diverse … microcultures, subcultures, counterculture, dominant culture


How is this definition of culture


related to the way that anthropologists study culture?


He draws on the experiences and ethnographies of anthropologist George Hicks.


How does Spradley’s discussion of Hicks illustrate the theme of the chapter Ethnography and Culture?


Rather than studying people…


Ethnography means learning from people.” (7)


EG: George Hicks (1965)


Immersion into Appalachian culture


How did he go about this?


To learn another way of life…that of mountain people in an Appalachian Valley


Moved to Little Laurel Valley


Daughter attended local school


Wife became a local girl scout leader


Hicks visited shops/ shopkeepers…center of the valley’s communication system


“Participant observation”


“Insider’s view” (7)


Rites of passage and “rituals”


Hicks learned by


Watching what other people did


Followed their example


Slowly became part of the groups that congregated in stores (7)


Gathered corn or hay


Build shed


Cut trees


“Participant observation”


Reciprocity


Listened to locals as Teachers and Storytellers


Hicks sought to discover how these mountain people identified relatives and kin


Obligations they felt toward kin


How they evaluated trees, galax, huckleberries ….and each other


Insider’s point of view?


Spradley poses a question:


“Imagine an Inuit woman setting out to learn the culture of MacAlester College? (or Drexel?)


What would she, so well-schooled in rich heritage of Inuit culture, need to do to understand the university culture of students, faculty and staff(7)


How would she discover patterns…


Avoid imposing her ideas, categories, values…


Set aside her “naïve realism”


Question 4. What are some examples of naïve realism in the way Americans think about other cultures?


Ethnocentrism


Ethnocentrism


A tendency to use your own group’s ways of doing things as a yardstick for judging others.


in-group loyalties


can discriminate against people whose ways differ from ours


What’s the benchmark?


Technology?


Spirituality?


Kinship?


In interpreting culture


What two forms of culture does Spradley discuss in the essay?


What is the difference between them?


Interpreting culture


The Silent Language and The Hidden Dimension


Edward Hall, 1959


Explicit culture


What’s known/ conscious


Tacit culture


cultural knowledge that is outside our awareness, i.e. unconscious.


Eg: space, spatial cues


Arrangement of rooms, furniture


“Personal bubbles”


Explicit culture


Explicit culture makes up part of what we know, a level of knowledge people can communicate about with relative ease.


In other words, it is culture that people are consciously aware of and can talk about.


Dress, language, behavior, know how, institutions (directly observable)


“Cultural markers”


Tacit culture


is cultural knowledge that is outside our awareness, i.e. unconscious.


People lack words for it.


Often unspoken,


Moral values, beliefs, representations


Culture….in some ways like…


Stage, stage setting & cast of characters…and stage directions “roles” and rules of behavior or engagement or “codes” [Schneider in Delaney 15]


What’s appropriate/ inappropriate?


“Little routines” (Sherry Ortner)


British tea


Coffee


Smoothies


Social cohesion


Norms


Folkways


Mores


Laws


Taboos


Deviance as “any violation of norms.”


It is not an act itself that makes an action deviant, but rather how society reacts to that act (Becker cited in Henslin,140).


“Moral holidays”


locations or times when people are allowed to break norms. Can you think of any other times or events where you can get away from normal expectations


What examples does Spradley give


for to help us better understand “culture”?


Examples to illustrate:


1) Peoples behaviors on a commuter train in Chicago


2) Article in Minneapolis Tribune about an incident in Hartford, CT


Example 1: Peoples behaviors on a commuter train in Chicago


Reservoir of cultural knowledge


Explicit/ tacit culture


Noticeable “patterns”?


Cultural behavior, cultural knowledge and cultural artifacts


Example 2: Article in Minneapolis Tribune…. (incident in Hartford, CT)


“Crowd mistakes rescue attempt, attacks police” (9)


Points made?


Crowd mistakes rescue attempt, attacks police


Interpreting cultural behavior, cultural knowledge & cultural artifacts


What shapes different “group perceptions”?


What concept does Spradley illustrate in the examples?


Any contemporary examples i.e. different groups interpreting the same event/ situation from different perspectives?


Symbolic interactionism


Three premises of social interactionism


1) Human beings act toward things that have meaning for them….people, things, actions… “symbols”


2) meaning of such things is derived , or arises out of , the social interaction that one has with one’s fellows.” (11)


“Meanings are handled and modified through an interpretive process used by a person dealing with the people and things s/he encounters” (11)


Three symbolic interactionists……


Herbert Blumer


Symbolic Interactionism, 1969


Herbert Mead


the “social self”


Charles Horton Cooley


“The Looking Glass Self


“Culture is best thought of as


… as a set of principles for creating dramas, for writing script & for recruiting players and audiences…” (12)


More than a cognitive map


Recurrent activities


Patterns


Rituals


Roles


Codes


in “Ethnography and Culture” the author


Draws similarities between culture as acquired knowledge and symbolic interactionism


Offers the viewpoint of culture as a cognitive map


Need to take matters of ‘meaning’ seriously!


People are not just map readers….we are map makers


Participating in the construction of our realities.


The Spradley essay


concludes with “food for thought” about a template or model for cross-cultural understanding.


What does he advocate for?


How does he assert a role for an ethnographic approach to understanding culture especially if different from our own?


Model for cross cultural understanding


Non-judgmental


Participant observer


Dialectical


Listen


Seeing the world “through their eyes”


Works Cited:


Haviland, William, Harold Prins, Bunny McBride and Walrath (2013). Cultural Anthropology 14TH edition Cengage.


Spradley, James P. (1980, 2015) “Ethnography and Culture” In Conformity and Culture: Readings in Cultural Anthropology. pp:6-12.


McCurdy, David W. , Dianna Shandy and James P. Spradley. (2016) Conformity and Conflict: Readings in Cultural Anthropology, 15th edition.

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