Charles W. L. Hill University of Washington
G. Tomas M. Hult Michigan State University
GLOBAL BUSINESS TODAY, NINTH EDITION Published by McGraw-Hill Education, 2 Penn Plaza, New York, NY 10121. Copyright © 2016 by McGraw-Hill Education. All rights reserved. Printed in the United States of America. Previous editions © 2014, 2011, 2009 and 2008. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written consent of McGraw-Hill Education, including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning.
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Library of Congress Cataloging-in-Publication Data
Hill, Charles W. L. Global business today / Charles W. L. Hill, University of Washington, G. Tomas M. Hult, Michigan State University.—9e [edition]. pages cm ISBN 978-0-07-811291-1 (alk. paper)—ISBN 0-07-811291-5 (alk. paper) 1. International business enterprises—Management. 2. International trade. 3. Investments, Foreign. 4. Capital market. I. Hult, G. Tomas M. II. Title. HD62.4.H548 2016 658’.049—dc23
2014037047
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about the authors Charles W. L. Hill is the Hughes M. Blake Professor of International Business at the Foster School of Business, University of Washington. Professor Hill received his Ph.D. in industrial organi- zation economics in 1983 from the University of Manchester’s Institute of Science and Technology (UMIST) in Great Britain. In addition to his position at the University of Washington, he has served on the faculties of UMIST, Texas A&M University, and Michigan State University.
Professor Hill has published some 50 articles in peer-reviewed academic journals. He has also published four college textbooks, one on strategic management, one on principles of management, and the other two on international business (one of which you are now holding). He serves on the editorial boards of several academic journals and previously served as consulting editor at the Academy of Management Review.
Professor Hill teaches in the MBA and executive MBA programs at the University of Washington and has received awards for teaching excellence in both programs. He has also taught on several customized executive programs. He lives in Seattle with his wife, Lane, and his children.
G. Tomas M. Hult is the John W. Byington Endowed Chair, Professor of Marketing and Interna- tional Business, and Director of the International Business Center in the Eli Broad College of Business at Michigan State University. Dr. Hult is an Elected Fellow of the Academy of International Business (AIB) and serves as the Executive Director and Foundation President of AIB. He also serves on the U.S. District Export Council and holds board member positions of the International Trade Center of Mid-Michigan and the Sheth Foundation.