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Sony inbound logistics

29/03/2021 Client: saad24vbs Deadline: 2 Day

ony Corporation & LG Electronics

WorldShare’s Quest to Crown the Best for their Organization.

Veronica Hashemi June 8, 2020

WorldShare’s Organization

2

WorldShare is a human-rights focused non-profit organization that is dedicated to helping shape the lives of others.

Currently, WorldShare’s organization supplies its employees with Sony branded products. They are discussing whether to switch to LG Electronics or keep the Sony brand.

Sony’s History

“Sony Corp. is engaged in the development, design, manufacture, and sale of electronic equipment, instruments, devices, game consoles, and software for consumers, professionals, and industrial markets” (CompaniesHistory).

Japanese company.

Founded in 1946 by Masaru Ibuka and Akio Morita.

Initially named, “Tokyo Tsushin Kogyo” as a small electronics company with only 8 employees.

Started off with about ¥190,000, which is roughly about $1,700 USD.

Headquartered in Minato City, Tokyo, Japan at Sony City.

Sony is popular worldwide and has been featured in a number of films, music, and other popular ventures.

3

LG Electronics History

LG Electronics made its debut into Korea after the Korean War of 1950 - 1953 and wanted to help rebuild its nation with electronics and home appliances.

South Korean company.

Founded in 1958 by Koo In-hwoi.

Formerly known as GoldStar.

Produced many of South Korea’s TVs, radios, refrigerators, and other home appliances.

In February of 1995, GoldStar had merged with Lucky Chemical and LS Cable. The corporate name became Lucky-Goldstar, and then, today to LG Electronics.

4

Compliances & Awards

The following is a list of compliances and awards for Sony & LG Electronics:

SONY CORPORATION

In 2019 and 2020, Sony was honored as one of the “World's Most Ethical Companies” by the Ethisphere Institute.

“Sony established its “Sony Group Code of Conduct” around the core principles of fairness, integrity, honesty, respect, and responsibility, and Sony Group as a whole endeavors to uphold these principles while creating innovation” (Sony Europe PR Team).

“Compliance Division in Sony Corporation” in 2001.

“Group Code of Conduct Establishment of the Compliance Hotline” and “Global Compliance Network” in 2003.

“Compliance Monitoring and Leadership Team” in 2008 and 2009.

LG ELECTRONICS

According to Forbes, LG Electronics has had its share of positive ethics practice awards. Some of these include:

Number 309 at “World's Best Employers 2019.”

Number 33 at “Top Regarded Companies 2019.”

Number 42 at “America's Best Midsize Employers 2019.”

Number 401 at “America's Best Employers 2016 (dropped off in 2017).”

Number 65 at “World's Most Powerful Brands 2012 (dropped off in 2013).”

5

Supply Chain Issues & Solutions

Sony Corporation Supply Chain:

2001:

Sony’ supply chain reportedly lost an approximate amount of $160 million in shipment value to Europe.

This event was due to the shipments containing cadmium in excess of the European Commission’s legal threshold.

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