Loading...

Messages

Proposals

Stuck in your homework and missing deadline? Get urgent help in $10/Page with 24 hours deadline

Get Urgent Writing Help In Your Essays, Assignments, Homeworks, Dissertation, Thesis Or Coursework & Achieve A+ Grades.

Privacy Guaranteed - 100% Plagiarism Free Writing - Free Turnitin Report - Professional And Experienced Writers - 24/7 Online Support

Spectrum sunglass company simulation

16/03/2021 Client: saad24vbs Deadline: 2 Day

HARVARD BUSINESS SCHOOL PUBLISHING | ONLINE SIMULATIONS 1

ONLINE SIMULATION SCENARIO INTRODUCTIO N

Change Management: Power and Influence

Scenario 4: CEO

You are the CEO and founder of Spectrum Sunglass Company. As Spectrum enters its second decade of

operations, its immediate future is looking bright. Externally, the consumer sunglass market is growing

again, and competitive pricing pressures have subsided. Spectrum recently rehired some of the workers

laid off during the last recession, and many departmental budgets have been restored to well-funded,

pre-recession levels. A potential new product design has received positive focus group feedback after the

first phase of development; furthermore, some exciting branding deals with Hollywood celebrities are

under negotiation. Everyone at Spectrum is looking forward to growth and enhanced earnings.

While you generally feel good about the state of the business, you just turned 60 years old, and are

beginning to think about your legacy. You are reading more and more professional articles emphasizing

the importance of sustainable development for business and linking the themes of sustainability and

innovation, such as “Why Sustainability Is Now the Key Driver of Innovation.” At work, you are

frustrated that you don’t have any new sunglass products to offer to the vocal customers who

increasingly express concerns about Spectrum’s environmental impact. Not only does sustainable

development make sense to you personally, from both a moral and an economic standpoint, but you also

see this as an opportunity to differentiate Spectrum’s products and overall company from your

competitors, who focus primarily on price and design. Fortunately, something happens at a trade show

that enables you to act.

At a Spectrum executive strategy retreat in October, you ask for a special, unplanned session to discuss

the conversations you recently had with the company’s largest retail customer, BigMart, which has more

than 1,000 locations across the continental United States. Sales to BigMart constitute 30% of Spectrum’s

annual revenues, representing the company’s top account. Recently, at the annual sunglass-industry

trade show in Las Vegas, a BigMart vice president approached Spectrum’s booth. The executive

explained that he was now in charge of national sunglass procurement for BigMart and that BigMart

Online Simulation Foreground Reading—Change Management Simulation: Power and Influence

2 ONLINE SIMULATIONS | HARVARD BUSINESS SCHOOL PUBLISHING

recently started an in-house labeling program whereby products that received a "Green Stamp"

manufacturing certification for environmental friendliness would get special promotion. BigMart’s in-

house market research revealed that even its most price-sensitive consumers were starting to prefer green

products within their price range. The VP explained that BigMart was now considering recommending

that all its suppliers go through the Green Stamp certification process.

As your colleagues at the Spectrum retreat listen to your presentation, they become increasingly agitated.

To the CFO’s question of what BigMart’s specific terms are, you reply that Big Mart wants Spectrum to

reduce its dependence on petrochemical raw materials (such as polycarbonate plastics) in the sunglass

manufacturing process from 90% to 50% within two years. The company has also given Spectrum a

quantitative target and deadline to meet. Furthermore, BigMart’s VP not-so-subtly threatened that if

Spectrum doesn’t respond within three months with a detailed implementation plan of how it is going to

reduce its manufacturing dependence on petroleum, then BigMart will consider cancelling its contracts

with Spectrum and shift business to a competitor that has indicated its willingness to comply with these

demands.

After you lay out the demands from BigMart, you state that while the timing is unexpected, you think

this is a positive growth opportunity for Spectrum to develop a unique product line for a mass-market

customer base and that you think Spectrum is up to the challenge. At this point, Spectrum’s Sales and

Marketing VP, Leslie Harris, enthusiastically chimes in, agreeing with your perspective. She says that a

sustainability feature will help distinguish the company in the long term and that this marketing angle
















































Homework is Completed By:

Writer Writer Name Amount Client Comments & Rating
Instant Homework Helper

ONLINE

Instant Homework Helper

$36

She helped me in last minute in a very reasonable price. She is a lifesaver, I got A+ grade in my homework, I will surely hire her again for my next assignments, Thumbs Up!

Order & Get This Solution Within 3 Hours in $25/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 3 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

Order & Get This Solution Within 6 Hours in $20/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 6 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

Order & Get This Solution Within 12 Hours in $15/Page

Custom Original Solution And Get A+ Grades

  • 100% Plagiarism Free
  • Proper APA/MLA/Harvard Referencing
  • Delivery in 12 Hours After Placing Order
  • Free Turnitin Report
  • Unlimited Revisions
  • Privacy Guaranteed

6 writers have sent their proposals to do this homework:

Assignment Helper
ECFX Market
George M.
Homework Tutor
Professor Smith
Assignment Solver
Writer Writer Name Offer Chat
Assignment Helper

ONLINE

Assignment Helper

Give me a chance, i will do this with my best efforts

$20 Chat With Writer
ECFX Market

ONLINE

ECFX Market

I am known as Unrivaled Quality, Written to Standard, providing Plagiarism-free woork, and Always on Time

$56 Chat With Writer
George M.

ONLINE

George M.

You can award me any time as I am ready to start your project curiously. Waiting for your positive response. Thank you!

$34 Chat With Writer
Homework Tutor

ONLINE

Homework Tutor

Hello, I an ranked top 10 freelancers in academic and contents writing. I can write and updated your personal statement with great quality and free of plagiarism

$28 Chat With Writer
Professor Smith

ONLINE

Professor Smith

Give me a chance, i will do this with my best efforts

$34 Chat With Writer
Assignment Solver

ONLINE

Assignment Solver

I will cover all the points which you have mentioned in your project details.

$43 Chat With Writer

Let our expert academic writers to help you in achieving a+ grades in your homework, assignment, quiz or exam.

Similar Homework Questions

Threat hunting-- Research paper - A mile in his shoes full movie - What strategic business objectives do ups's - Discussion board-Critical Infrastructure Vulnerability Assessment (CISA) - Data structure and Algorithm Analysis - Canadian solar panels made in china - Impact of Toxic Industrial Chemicals/Materials (TICs/TIMs) - Aprilaire humidifier installation manual - Go ahead waste time on the internet by kenneth goldsmith - Master of teaching primary wsu - How to make non functional requirements visible in scrum - Chapter 18 building vocabulary america claims an empire answers - Clinical microbiology case study questions - File submission: Annotated Bibliography - Strategic alliances in the pharmaceutical and biotechnology industry - Bsbmgt502 role play - Fin 534 homework set 4 answers - Gcu five mission competencies - Ethical points discussion - Icd 10 left inguinal hernia - Narrative speech outline template - Discharged for off duty behavior case study - Different themes in macbeth - Exam lesson name writing exam number 700139 - EH Week2 DB - Machine language - Search engines are tools that help you _____ - Diffusivity equation for radial flow - Mahindra pik up bull bar - Week3- article review - 3 step problem solving approach and organizing framework - Northwest indian treatment center elma - What is my worst subject quiz - Case studies in finance robert bruner - Crocodile river story answer - Cert 3 frontline management - Cliff longshaw driving instructor - Alain le lait alphabet - Potential energy problems worksheet - Manulife mpf healthcare fund - Different classes of levers - Kenmore state school tuckshop - Deliverable 7 - Provide Insights through Data Visualization/ WORD DOC and TABLEAU Presentation - Alfie kohn educational theory - Anuloma ds tablet uses in kannada - Difference between parthenon and pantheon - Fast decoupled load flow method example - Reduced row echelon form online - $24 for work - WEEK 8 ASSIGNMENT 1 SUBMISSION - Bioflix activity: mechanisms of evolution -- natural selection: camouflage - Contemporary issues in accounting subject - DBMS - Hospital management system - How to create aon diagram in excel - Fly me to the moon jerry nowak - Barry fitzgerald mcdonald's net worth - Economic 2 - Explanatory and response variables - Firewall change request form template - Complete an investigation of the economic indicators of the countries you have chosen. This will allow you to analyze whether one is a viable location for your company. - Management information system case study for mba - Script - Woofer pet foods produces a low calorie dog food - Is there any way to download music to mp3 from a video to YouTube? - Methyl methacrylate msds sigma aldrich - Week 7: Self-Review of Paper 3 - Tony benn arguments for socialism pdf - How to meet children's individual needs - Amico pizza lenah valley - Chance enterprises leased equipment from third bank - Develop a trend line for the demand for fertilizer - Time value of money problems with solutions - Five oceans on world map - University college of jubail jobs - Closed and bounded set - Paper on Organization plan - 17.1 income and payroll taxes - Self determined learning heutagogy in action - As level grade boundaries - Lou jordan elvis to the stars - Us based mncs commonly invest in foreign securities - Anthropology - Business Law Assignment 1 Week4 - Https www mindtools com pages article leadership style quiz htm - Food storage in plants biology - HR paper - Oakwood avenue primary school - Kaiser permanente hazard vulnerability analysis - Journel - The trading securities owned by a company are - How to prepare an onion slide - Erm adoption and implementation in the higher education environment - Chest pain focused assessment shadow health - Philosophy - Building your company's capabilities through global expansion - Costco segmentation strategy - Wreck it ralph 2 miranda sings clip - Sunshine coast cricket association website - Lee v lee's air farming ltd 1961 - Fm global sprinkler requirementsfm global sprinkler requirements