The Existence of Pink Think
Human beings by nature are influenced by different kinds of situations. This is important because it gives people a certain identity. Likewise, women and young girls are also influenced by many factors. This forms the basis of “Pink Think,” an article which explores how the behavior of women is influenced by various factors in their surroundings. The phrase Pink As stated by Peril, think means “a set of ideas and attitudes about what constitutes proper female behavior” (Peril 281). Pink Think still exists in today’s society. Pink Think exists in behavior because women assume a standard character to which they all aspire. Also, it exists in activities in order to promote the concept of femininity. Moreover, Pink Think exists in products because women consider it a form of fashion as well as in institutions, so they can appear attractive. The existence of all these factors shows that Pink Think still exists in today’s society.
Pink Think is still thriving in today’s society. According to Grabe, “Women are still being viewed as silly, and they hardly receive the respect they deserve” (Par. 2). Society has come a long way from what it once was. However, some attributes are still considered too masculine for women to hold. Women are suppressed on a daily basis. They are stereotyped as chatty, emotional, and weak. Even if they are given the same freedom as everyone else, emotionally they are discouraged and held back by the fear of being called “butch” if they know how to throw a punch, blow a whistle, or if they can climb a tree.
One area where Pink Think is evident is in the job market or workforce. Women hold onto the myths that some jobs are meant for men, and there are few opportunities available for them in the job market. Grabe states that “Many people still tend to believe that women belong at home where they care for their family and attend to visitors from their social circle” (Par. 4). Men are uncomfortable being of lower rank in the workplace than women. Women tend to be comfortable working as a secretary for a man but the case is different with a man working as a secretary for a woman, or a man being a nurse while the woman is the surgeon.
It is somehow difficult even today for women to take on jobs as automotive engineers, welders, or as carpenters. They can legally work wherever they please, but women are still not free from enormous sexual harassment, a lack of respect from their co-workers, and even from some family members. As stated by Grabe, “Women are afraid to act in certain ways or to be too successful because they are afraid that men may be intimidated by them” (Par. 4). This explains why women tend to be low risk takers and passive in nature.
Education is another area where Pink Think can be identified, despite its role in trying to change this culture by providing women with the truth about their rights in society. Higher learning institutions tend to set passes marks or targets for women and girls to be lower than those set for their male counterparts. This shows that the education sector still believes that competition only exists among men, and that women are unskilled in some fields. For instance, most people believe that women are unskilled in mathematics, and any woman who scores highly in this subject is considered to have special genes that are not girl-like and receives much attention.
Media shapes the society’s view of femininity. The media influences today’s society via messages through the television, radio, magazines, and billboards: “If the image is appearance-focused and sends a clear message about a woman’s body as an object, then it’s going to affect women” (Grabe Par. 5). Women in advertisements are free of wrinkles, pimples, and scars. They are young, blonde, and thin. People could describe them to be perfect, and these advertisements have a huge influence on society.
Advertisements use women as objects of beauty to attract consumers. This is done commonly in the automotive industry, where tall and thin ladies wearing high heels lean on cars. This is also done in television commercials that advertise hair and skin care products. They convince women that to be pretty they need to have perfect hair and a smooth skin without blemishes. They also convince women that if they don’t, then no one, particularly men, will look at them or take them seriously. They encourage the judgment of women, in the sense that women are only good based on their visual assets such as their face, breasts, and hips, not on their intelligence or skills. This is a perfect example of Pink Think.
Women are also concerned about their beauty, body size, and shape. This is evident in terms of their efforts to look better each day by wearing nice outfits and changing their hairstyles as they seek to attract the attention of men. Many women participate in these actions.
Brayer states that “we women are strange creatures. We are so obsessed with beauty that we’re willing to go to great measures to amp up our physical attractiveness. Some things we do are completely harmless, like doing our hair, throwing on cute outfits, or practicing our own perfect smile. As for other things we do in the name of beauty, well, most of them are completely nuts… yet totally common” (Par. 1). Brayer adds that “Even older women are told they must use certain products in order to look younger as if looking one’s age is morally wrong” (Par. 1). It is clear that women are lovers of doing harmless things such as doing their hair and perfecting their smile. However, it would be better if women concentrated on more important things instead of being obsessed with beauty. If the same effort could be used in improving the general wellness of the society it would greatly improve.