Read Godrej Chotukool: A Cooling Solution for Mass Markets case in your course pack.
Use the readings, presentations, and your analysis of the case to write a two page brief that answers the following questions. You are restricted to a 2 page (1½ -spaced) response. Use 12 point Times Roman font size with one inch margins all around. Do not do any additional research on the company. Confine your analysis and to your reading of the case and the articles assigned.
What are the critical success factors for this product to succeed?
What challenges do you foresee for Godrej as it takes Chotukool to various geographical markets across the country?
This has to be turned in through Turnitin. Please make sure all material is clear, concise, original and should be 2 full page. When formatting the paper, please make sure it is formatted/answered by question.
Please dont use outside material. Attaching articles that should be used
Keep the intro brief
Only use attached articles for the paper. Main case is Godrej